Deep gold rush vertical integration sweeps the lighting industry

In-depth gold rush vertical integration is popular in the lighting industry. With the continuous promotion and deepening of traditional incandescent lighting and fluorescent lighting worldwide, and the increasing inclination of semiconductor lighting policies, LED lighting is rising day by day. The world is setting off an unstoppable wave of semiconductor lighting. Behind this wave of stamina, more and more companies have emerged to 'gold rush'. They are either traditional lighting companies continuing to extend or layman companies transforming. Or emerging companies to innovate, and so on. And we have seen that many large Chinese and foreign companies, relying on their strong brand awareness or financial background, have set up the banner of 'vertical integration' one after another.　　 In foreign countries, Korean factories use the vertical integration strategy to break through and compete for the LED pie. According to reports, South Korean Samsung Electronics (Samsung), LG (LG) and other major manufacturers are racing to complete the vertical integration of the supply chain through expansion and acquisitions. They are catching up in the light-emitting diode (LED) market and have become LED-related suppliers in Taiwan and Japan. A rival of business not to be underestimated. Samsung and LG are actively launching the vertical integration of the upstream, midstream and downstream of their LED business. In recent years, they have purchased metal-organic chemical vapor phase epitaxy (MOCVD) machines with greater fanfare. With their considerable production capacity, the global LED market has become a major player. Leap forward. After the advent of LED light sources, the ecology of the Korean lighting industry was immediately changed. In the past, the Korean government restricted large enterprises from entering the lighting market in order to protect domestic small and medium-sized enterprises. With the huge resources of large factories, LED technology must be rapidly innovated and have the opportunity to be on the international stage.　　 In China, companies that have entered the LED lighting industry with the help of a 'vertical integration' strategy are typically represented by BYD Lighting, a subsidiary of BYD. BYD, which has already started LED lighting-related research and development, officially appeared in the world only in the following year, and it has the posture of 'nothing will be done, but a blockbuster'. Several major industry groups (IT, new energy, automobiles, etc.) under BYD rely on and support each other, and have embarked on a relatively successful path in the direction of vertical integration. Accumulate years and make thin hair, capital is self-sufficient and brave. BYD has established and improved a complete industrial chain from upstream LED chip research and development, mass production to mid- and downstream packaging products, and through active participation in major international lighting exhibitions and negotiations with domestic and overseas merchants, achieving the horizontal broadening and vertical refinement and sharpening of the industrial group. In the Chinese industry, BYD Lighting can be said to have brought a lot of shock.　　In fact, the strategic atmosphere of vertical integration in the lighting industry will become stronger as the LED lighting market accelerates its penetration next year. In the global lighting market, the output value of LED lighting was about 100 million U.S. dollars, and the penetration rate was only .%. It is expected that the proportion of LED lighting in the global general lighting market will rise to% in the year and reach% in the year. It is also predicted that the large-scale replacement of LED lighting will start at the end of the year and the beginning of the year, and this year will be an important time for investment in the LED lighting industry. As the LED lighting industry chain extends to the production of LED lighting modules (light sources) and LED lamps, it has brought about changes in the competition pattern of home appliances. We can clearly see that upstream companies are going downstream, and downstream companies are going upstream, and vertical integration The pace is accelerating. Whether it is an individual enterprise or the entire lighting industry itself, only by fully respecting technology, respecting quality, and respecting strength competition, can they truly benefit from the vertical integration strategy, and can truly succeed in the 'gold rush' under the background that LED lighting has become a global lighting trend. . Deep 'gold rush' vertical integration sweeps the lighting industry 　　 Source: China Building Materials Network