How do lighting distributors achieve sales exceeding 100 million yuan?

How can lighting distributors achieve sales of over 100 million yuan? Representatives of the winners of the Outstanding Distributors of China's Lighting Industry Annual Billboard: Shenyang Demes Fire Engineering Co., Ltd., Changzhou Zhujiang Lighting, Minni Lighting Sichuan Operation Center, Hangzhou Liangjingjing Lighting, China Lighting News Editor-in-Chief Euro Spring, special guest lights Mart Group Chairman Wang Shunbo, Hehui Lighting Domestic Marketing Director Zhao Zhongbo, Meijit Group Deputy General Manager Shi Baoguo, Zhonglian Lighting Marketing Center Regional Manager Tang Yu, Huachao Furniture Weng Jianjun, Aoqisi Technology Cheng Wei and other guests attended the meeting. The meeting was presided over by Ruan Fei, deputy editor-in-chief of China Lighting News, and discussed the current hot and difficult issues of dealers, such as how dealers can sell more than 100 million yuan? What kind of business strategy ideas and methods should dealers have under the new economic situation The method aroused intense discussions among the delegates. From a professional point of view, they conducted in-depth exchanges from the perspective of marketing attitude, and collided with more sparks of thought. The ultimate goal of a company’s strong survival is profit, and the ultimate goal of corporate marketing is to establish the company’s brand and image, expand sales, and drive production through sales. Mr. Wang Shunbo, Chairman of Dengmart Group, the special guest, made a special speech. Quan, because he has been focusing on the lighting industry for more than 20 years, creating a lighting retail terminal +N business model, injecting new vitality into the development of the company. He once represented Chinese lighting retailers at the 14th Asia-Pacific Retailers Conference in Seoul, South Korea Speaking at the meeting, on the stage of international lighting retailers, show the style of China's lighting dealers. Question to the guest: From the standpoint of a dealer boss, how to achieve sales of more than one hundred million? 　　 He answered that one hundred million is actually not difficult. First of all, we must make a plan for this one hundred million. You cannot avoid it. One hundred million is allocated to everyone's subordinates, so that they are done, then you are done. How to make high-level/middle-level/basic-level employees follow you closely forever and thoroughly penetrate your business philosophy is a problem. If you want to be one hundred million, then your general manager, should your subordinates get ten million? Only if his goal is completely consistent with your goal, it is possible to help you achieve your goal without turning back. Relying on a professional manager is far from enough. It also requires the close help and cooperation of the executive middle-level and the production grassroots. The teamwork emphasized in this, and the purely economic interests as the core is too weak. It is more important to understand, identify, and implement; *The latter is the financial and honorary affirmation and encouragement of the employees' actions during the entire realization process, which are their strong motivation to inspire and struggle; the boss should be the driving force behind the employees, The development of employees is naturally the development of the boss, and the boss should make employees, so that you can get more than 100 million yuan. In the guest speech, after Wang Dong's speech, the audience applauded. Marketing is to organize the production of products according to market needs, and to carry out sales purposefully and planned. This exchange meeting provides a platform for lighting distributors to express their opinions on their own experience, tell the truth, exchange ideas, and be able to gain something.