In recent years, zhongshan guzhen lighting factory is developing step implementation of the transformation and upgrading, in addition to vigorously promote scientific and technological innovation, to build industry service platform, promote marketing upgrade innovation and industrial transformation and upgrading of a path. On October 17, began the east department store, to zhongshan guzhen lighting factory added a big marketing base, booster zhongshan guzhen lighting factory industrial upgrading. Reported that east village east mall property, the original first layer and the second is this unit rental, more than three to six layers of plant functional design, in order to meet the development of zhongshan guzhen lighting factory industrial upgrading trend, the east village in recent paid for by the village collective malls upgrading of 3 building, about 5. 50000 square meters of shopping malls its function instead of a full range of lighting, for zhongshan guzhen lighting factory industry development, a high-end marketing platform. After dong shang xia, by each big stores berth lamp act the role ofing brand preemption, including treasure, di fairy treasure, Macao grams, hui jie and other well-known lighting brand strength to strength. Industry for nearly two months of zhongshan treasure which lighting co. , LTD in east department store opening of nearly 8000 square meters exhibition hall, to grand finale show their brands and products, according to the test during the period of industry in the lamp ACTS the role of marketing has achieved ideal effect. Bao lighting co. , LTD. , engineering director yuan-chuen Lin think, fairy treasure which lighting as subsidiary is wins the ball group in the east under the mall so big, the advantages of geographic location and here also has a certain relationship. From: lighting factory zhongshan station