What is the cause of solar street light price is uneven?

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with state support for new energy projects, solar street light more and bigger role instead of traditional street lamp, solar street lamps manufacturer quantity is also increasing, but the technology industry threshold low solar street lamps, 'dirty' enterprise shoddy, lead to a lot of chaos within the industry. The price of solar street lamps market the most serious is chaotic situation, price war plumes, actually reasonable low price can to promote the sustainable development of enterprises, but below cost price reflects the lack of standards, some even suspected of illegal, disrupt the market behavior of bludgeoning price high quality good manufacturer. To see from the perspective of marketing, the price of high and low are intended to ensure that its rationality, the price is too high will lead to product unsalable, below cost to operate at a loss, or even bankruptcy, grasp the duration of the price is also key.

price what is the cause of uneven solar street lamps? Every enterprise wants to profit from this perspective, the price of the product must, in accordance with the cost and reasonable profit to custom, this is a qualified enterprise common sense of business. Low prices usually has the properties of several kinds:

and attract attention. Purely in order to attract the attention of consumers, the purpose is to sell other high-priced products, or brand attention and groundwork;

and dumping ease capital turnover. Handle the product to sell long-term backlog in warehouse, dumping prices generally close to the cost price or below cost;

and shell companies. This is at present a lot of common ways of shell companies, the general products of this kind of product of low-end products, its characteristic is quantity, the price is low, on the basis of its corners again, offered at a low price and high returns.

the above three properties of low prices are more reasonable response to the competition policy. Many middlemen are trying to pursue cheap, take advantage of the loopholes in the specification, but at a low price to also want to ensure that under the condition of no less than the cost of sales, ensure the rationality and legitimacy, therefore, lower prices have their own bottom line, without sacrificing product performance, must be assigned on the basis of no less than the cost price.

so, low price is not the manufacturer of the means of market competition, but a reasonable marketing strategy used properly, can save the market is not low, is the enterprise is not based on the low price market, a manufacturer of stand, thousands of benign competition, market environment can be purified, so solar energy street light industry will never block.