The speed of LED lighting market concentration is also increasing1

With the arrival of the traditional peak season of LED, the backlight market will return to stable growth, the lighting penetration rate will rise quarter by quarter, the shipment of LED lighting enterprises will grow at a high speed, the scale effect will be gradually reflected, and high-quality LED lighting enterprises will enter a stable profit stage. change the situation of increasing income and not increasing profits in the past. With the lower price of LED lighting products and the overall expansion of LED market by traditional lighting brands with channel advantages, enterprises lacking core competitiveness begin to have obvious profit pressure, and the speed of market concentration is also continuously improving. Wang Wenxiang, manager of Dacheng Jingfu closed fund, believes that the LED lighting industry is currently optimistic and it is recommended to actively lay out the LED industry. First of all, with the improvement of cost performance, the trend of LED lighting replacing energy-saving lamps and incandescent lamps is very clear. The current penetration rate is 15, and it is expected to enter a stage of rapid growth. Secondly, the LED lighting industry has a very large space, which is expected to reach a scale of 300 billion yuan. Wang Wenxiang believes that from the perspective of investment, upstream chips and downstream channels have higher barriers and have higher investment value; Due to the low entry barriers and fierce price competition, the packaging in the middle reaches will be a highlight of the future expansion to the engineering and lighting fields through mergers and acquisitions. In the second half of the year, the industry will enter a high level of prosperity. Chip links and downstream brand manufacturers with scale and channel advantages will reflect high growth. Zhang xiaoren, manager of Baoying Hongli Income Fund, analyzed that the LED industry boom began in the fourth quarter of 2013. On the one hand, TV/NB shipments have stabilized and LED backlight demand has bottomed out; On the other hand, LED lighting demand began to increase in the fourth quarter of 2013. The superposition of two factors has given birth to the turning point of LED demand. Zhang xiaoren believes that LED lighting will really bring strong demand and huge space to the LED industry in the future. The output value of lighting in mainland China was 450 billion in 2013 and is expected to reach nearly 700 billion in 2015. However, the penetration rate of LED lighting is less than 20 at the end of 2013. Up to now, the penetration rate of LED lighting is estimated to be only about 30. the space for the future is huge. Under the background of the rapid development of LED lighting industry, Zhang xiaoren of Baoying Fund believes that enterprises with both channels and manufacturing capabilities will be the final strong. In terms of channels, channels are the foundation of the lighting industry. No matter traditional lighting or LED lighting, only by owning channels can one have the power of scale and pricing, thus having the possibility of expansion. At present, in China's hardware circulation, home furnishing monopoly, commercial lighting and other market segments, there are very few enterprises with national channel advantages, only a few enterprises such as Opal lighting, NVC Lighting, Foshan Lighting, Feile Audio, and sanxiong Aurora. In terms of manufacturing capacity, at present, LED lighting has an obvious trend of integration of light sources and lamps, and because LED is a point light source, lighting design forms are diverse and a large number of new products are constantly updated. the product update cycle consists of 3-5 years to accelerate to 1-Two quarters. The characteristics of frequent product updates and cost reduction through large-scale procurement make the design and manufacturing capabilities of enterprises in the industry become the core competitiveness. In other words, LED lighting requires lighting manufacturers to have the ability to design and manufacture, and the barriers are far higher than the traditional lighting era.