The overall recovery of the LED industry1

2015 since LED industry overall growth slowdown 2015 China LED gross output value for 396. 7 billion yuan with than Growth 15. 15, the growth rate is only about 30 in 2014. Half of 59. Since second quarter of 2016, the LED industry has shown signs of recovery. The price reduction of LED bulb terminals has slowed down and the price has bottomed out. 2015 since LED industry overall growth slowdown 2015 China LED gross output value for 396. 7 billion yuan with than Growth 15. 15, the growth rate is only about 30 in 2014. Half of 59. Since second quarter of 2016, the LED industry has shown signs of recovery. The price reduction of LED bulb terminals has slowed down and the price has bottomed out. 2013- In 2015, the average price of LED bulbs replacing 60W fell by 30. 74, 23. 36, 11. 59, replacing the 40 w led bulb average price fell 19. 25, 17. 88 and 14. 52. Judging from the overall price trend, LED prices are gradually bottoming out and the price decline is obviously tending to be flat. In June, the average retail price of LED bulbs replacing 40W incandescent lamps fell by 0. 2, come to 9. $5; Replacing LED bulbs with 60W incandescent lamps, the average retail price dropped by 0. 1, 12. $9. Due to the recovery of market demand, the prices of upstream chips and midstream packaging have stopped falling, and the prices of terminal lighting products have remained stable. When the competition of conventional LED display screen is fierce, the emergence of small-pitch LED with huge lamp bead consumption increases the demand for LED lamp beads. to some extent, it has eased the supply-demand relationship of LED and is expected to become the direction of future industry development. Compared with the traditional large screen display technology DLP splicing Wall and LCD splicing Wall, small-pitch LED screen has advantages in splicing, brightness, resolution, etc. In 2015, the market size of China's small-pitch LED display screen was 15. 0. 5 billion yuan, market penetration rate 21. 7. By 2020, the market size of small-pitch LED is expected to reach 46. 0. 5 billion yuan, a double increase from 2015, while the penetration rate will reach 36. 1. The trend of industry mergers and acquisitions will continue as the downward pressure of macro-economy increases, traditional electronic manufacturing enterprises are facing increasing transformation pressure. The data show that from the perspective of the industry where the fixed-value restructuring and mergers and acquisitions are located, the electronics industry ranks second in the subdivision industry, driving the market to show a thriving trend of high frequency of mergers and acquisitions, high capital intensity and full coverage. At present, the prosperity of the LED industry is declining, coupled with overcapacity in the industry, and the competition in the industry is becoming more and more fierce, gradually changing from the initial brutal growth of incremental competition to Stock competition. LED shows that the living space of enterprises is threatened greatly. Under the severe pressure of industry competition, the advantages of mergers and acquisitions begin to highlight. Enterprises are trying to increase the market share of products through mergers and acquisitions. or seek new profit growth points through industrial integration, improve the level of research and development, and continuously innovate to enter new application sites and open up new blue ocean markets. The acquisition, merger and integration of LED industry will intensify in 2016.