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The excellent lighting market has an attractive money scene

The excellent lighting market Qian Jing is fascinating. Recently, when the reporter visited Shilihe Building Materials Street, he discovered that the He Meilijia Lighting City acquired by Jia Ranzhi had been remodeled and had the logo of Jia Ranzhi. The relevant person in charge said that the interior decoration of the store is nearing completion, and merchants are also gradually entering the venue and will open on the day of the month.  , as the Jiaqian Lighting City project of Jiaranzhijia, its 'ambition' to enter the excellent lighting industry is self-evident, and it has also attracted wide attention from the industry to the excellent lighting market. In fact, it is not just the home of Yuran, another store in the home furnishing industry, Red Star Macalline, is also very interested in the lighting industry, and some old-fashioned lighting cities, such as Shilihe Lighting City, Wanjia Lighting Plaza and Colliers International Lighting Port Also has not relaxed on the excellent lighting market.   For ordinary consumers, although lighting is indispensable, it mainly only satisfies the functional needs. However, for excellent people such as villas, in addition to basic lighting, lighting needs to be matched with the overall style of the room, and lighting consumption can even account for% of the entire decoration cost. Sun Qi, a soft decoration designer at the Furnishing Art Research Institute of Beijing Qingshang Huanyi Architectural Design Institute Co., Ltd., believes that relatively speaking, the single quota for lighting consumption in the market of tooling and villas is larger; while the single quota for home decoration is small, but the demand is very high. Big. Tang Yunyu, general manager of Baililang Home Furnishing Co., Ltd., also said that in the past, excellent lighting was mostly used in some public places. When ordinary consumers buy lights, they usually look at the quality first and then the design, aesthetics and other factors, but in recent years, the consumption ratio is considered. , The mass consumer market is on the rise, and it will definitely be bigger than the market in public places in the future. Kong Liangbin, general manager of Milan Impression Beijing, also said that although the company's lighting products are well positioned, home improvement consumers also account for %, and they are the main consumer group. In recent years, due to factors such as the property market regulation, the demand for the lighting market has not been strong, but compared to household products such as furniture and building materials, the impact on lighting is relatively small because of the small consumption of individual products and rapid updates. Li Yongfen, general manager of Beijing Cima Group, told reporters that the lack of demand has also accelerated the survival of the fittest in the industry. “Consumers’ pursuit of living standards and home aesthetics has been improving, and the market for excellent lamps is still worth looking forward to.”    is optimistic about the broad market for lamps. There are not a few people who have room for development. Su Hongmei, general manager of Liangwu Lighting City of Jianjia Home, believes that although the lamps are small, every family and every space needs lamps, and the number of lamps may be more than furniture. Tang Yunyu also believes that the lighting market in the past was a seemingly reasonable but disorderly market. The professional stores developed on the basis of the pan-building materials market also provide a better platform for manufacturers.   Chen Yansheng, vice chairman and secretary-general of the China Lighting Association, believes that leading companies in the home furnishing industry, such as Jiaranzhijia, are involved in the lighting industry, which is conducive to the sharing of the company's internal service system.

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