Shanxi linfen lamps and lanterns of market research: coal business impact lighting sales

Linfen city known as China's first YaoDou, situated in the southwest of Shanxi Province fenhe valley, east relies on the taihang mountains and changzhi, jincheng is linked together, the two cities along the lu-liang mountains and luliang region adjacent to the northwest, west on the other side of the Yellow River and shaanxi, north jinzhong area is bounded by Han Xinling meanwhile, bordering south and yuncheng area. Fen river from north to south throughout the country, formed the linfen basin along the river. Lu-liang mountains extend part of linfen called gushe mountain, and stood in the mountain west of linfen is called smooth water, also called jin water. Linfen region are mainly of linfen, houma, huozhou, fenxi, map of jixian, anze, zhengning county, fushan county ancient, xi county, xiangfen county, yicheng, suburb, xiangning, quwo county, hongdong county, pu county, etc. Many well-known brands, merchants more focus lighting stores are mainly concentrated in the shenzhou decoration of linfen city and PuGuo electromechanical city and the surrounding street shop is given priority to, the only one professional market is stepping up efforts to decorate, opened recently. Shenzhou decoration city existing lighting businesses more than 10, brand is relatively concentrated, such as leishi, op, philips, mitsuo, midea, huayi, lang, enterprise, green leopard, such as brand, mainly in the high-end retail is given priority to, business area is about 200 square meters, the business is booming. Shenzhou decoration city linfen PuGuo electromechanical city have lighting businesses more than 20, the brand has a history of leishi lighting, wood Tomlinson lighting, lighting, ford delta lighting, your send the electrician, lighting, Hyde letter, matsunichi, philips, etc. This is the main wholesale and engineering on the market, retail is complementary, the earliest engaged in the lighting industry merchants are concentrated in here. PuGuo electromechanical city PuGuo electromechanical city next to a road and shenzhou decoration city, beside the PuGuo electromechanical and shenzhou decoration city street shops there are nearly 10 shops, operating brands have sunshine lighting, midea, TCL, illumination, etc. , the national famous brand are concentrated here, became the first choice for the lighting brand salesman. Coal business is not good, affect lighting sales as is given priority to with coal economy of linfen city, under the influence of the environment in recent years, the economy is weak. Since 2014, according to the reporter visiting survey, as the economy begins to weak, coal business is not good cause consumers to purchase products become no longer blindly follow suit, and large and medium-sized engineering basic to cease, and is the main business of lamp act the role ofing merchants increase by around 30% a few years, market saturation, the pressure of competition. Before peaking lighting city according to dealers, linfen coal prices, real estate, the government vigorously renovation of the old city, the local people are willing to buy the products rich, and hotel, restaurant, sauna, market demand is big, sales is very good. These are difficult economic times, people buy lamp also cautious, give priority to in order to save money, it's less and less profit. Over the years affected by e-commerce, houma also scattered most wholesale customers. Business is less, but compared with other shanxi region, linfen is good. The next page 123