Second - and third-tier markets into sales hot lamps and lanterns industry

Due to national macro-control policies of real estate industry, as well as the individual household industry building materials stores blind expansion of lamps and lanterns and other factors, the industry has experienced the throes, but there is also a bright prospect in development and the market of lamps and lanterns as a branch of domestic outfit industry, is an integral part of the decoration process. Back in 2013 household lamps and lanterns industry development course, can be summed up three aspect: one is the industry recovery is a foregone conclusion, second, lamps and lanterns industry matures, three is the second - and third-tier cities become the hot spot, represented by leishi lighting leading enterprises to explore new marketing way, capture new market opportunities, promote the continuous development of industry. The national building materials industry recover certain climate index reflects the building material lamps and lanterns of lamps and lanterns of the decoration materials, and the direction of the market. The personage inside course of study thinks, the market demand of recovery has profound economic and industry background. On the one hand, 65 major cities in 2012 34 commercial housing sales area of the previous year growth. 2%, due to the lamps and lanterns to decorate a year to a year and a half of lag, this part of the real estate transaction in 2013 led to the growth of the new house decoration, directly produce the lamps and lanterns of consumption demand; In leading enterprises, on the other hand, leads, the lamps and lanterns stores initiative, through joint factory to consumers on promotion, effectively stimulated consumption demand. With red star us triumphant dragon, for example, in the first half of 2013 merchants sales total nearly 30 billion yuan, including building materials products sales rose 25%, 13 furniture product sales growth. 7%. To this, the personage inside course of study points out: 'in the first half of the sales growth was higher than that of furniture, building materials for the front end of furniture, building materials are first after decorating to buy furniture. In the second half, furniture growth is possible. 'From: China building materials factory