Looked from the design of the three lights in the exhibition of guangzhou led lighting industry

Price war, differentiation, new technologies, new products, and so on in 2015 light show is all participants will experience the feeling, also can see that although there are many small scale, poor technology research and development ability of small and medium-sized enterprises have closed down, also can see, the domestic LED line

the price war, differentiation, new technology, new products, etc. This is for all exhibitors widely in 2015 and the exhibition will experience the feeling. We can also see that although many worse technology research and development of small and medium-sized enterprises have closed down, but because of the domestic led industry overall strength of ascension and the positive impact of government policy, China's led industry is heating up, from the quantitative to the latter. In the next few years China's LED lighting market compound annual growth rate will reach above 26%. In the face of such competition, good contradiction, how to deal with, and how to adapt to the trend of the development of industry, formulate their own development strategies, will be the important measures for enterprise in competition. With solar street lamps, mining lamps, garden lamps, lanterns, Chinese knots, absorb dome light, indoor and outdoor lighting companies such as careful observation and communication, the author thinks that in the first place, must carry on the differentiation of market positioning. Market development to a certain degree, low technology content, low added value of homogeneous products will always be a price war 'disaster area'. In the future, can survive in Beijing traffic lights led enterprises must have their own product advantage, market dominance, or localized service advantages. Therefore, it is necessary to create brand differentiation of image. With unique design, it is necessary to create their own unique advantages. Second, technological progress will further simplify and improve the quality of optical. With the appearance of new technology, to ensure better optical quality, and simplify the manufacturing process and reduce the production cost has become a reality. In the future, with the progress of technology, the new revolutionary design and production technology will not be ruled out. Led lighting enterprise need to pay attention to and leads the way. Third, efficiency, reliability and cost-effective led lighting will rapidly increase. Today, new technologies, such as high-power COB chip, flip chip emerge in endlessly, mature technology is more and more good, greatly improving the efficiency of led lighting, reliability and cost performance. At the same time, also for the led lighting products to the market and people's life laid the foundation technology and cost.