Throughout the global economy, are obvious signs of recovery, the global trade growth is slow, the overall structure adjustment stage, however, as the world becomes more and more attention to energy conservation and emissions reduction, as a dominant new energy efficient lighting products, LED energy-saving lighting to become the world's countries focus on promotion products, rapid development in the global LED lighting market, global LED output value up to $62. 9 billion in 2018.
stable growth of overall LED lighting industry in China on the rise
after 40 years of development, LED lighting industry in China has initially formed a relatively complete industrial chain, the industry is developing rapidly. Even after a continuous growth rate of more than 30% after the high level of development, into the general slowdown phase, LED lighting products export growth is still higher than the national average export industries.
with the international giant stripping general lighting business, China's production scale will continue to improve. Global market share is expected to reach 61% in 2020. According to research high production LED research institute ( GGII) Data, by 2020, China LED lighting production scale will reach 445 billion yuan, rose 14. 1%.
as the environmental protection and energy saving and green lighting concept gradually thorough and penetration, with high efficiency, low consumption, safe and reliable, convenient management, long service life, and many other advantages of LED lighting technology has been widely used in recent years, in all aspects of the lighting industry, at the same time, the national green lighting project, and related policies are directly push forward and rapid development of LED lighting market.
'industry in the future market will accelerate integration
the LED industry in China is in rapid growth stage, the scale continues to expand, the number continues to increase. However, more enterprise for small and medium-sized enterprises, technology and capital strength is weak, r&d is insufficient, lead to serious product homogeneity, enterprise mainly take the market by price competition, make the industry more chaos.
“ Light up function & throughout; Is the core of the lighting products, basic nature, but most of the lighting products on the market is almost the same, there is little innovation. In the same variety selection of products of the homogeneous environment, enterprises in the face of competition prone to a & other; Recklessly & throughout; Situation, lead to vicious competition, does not favor the long-term healthy development of LED lighting industry. In addition, the LED lighting industry also gradually appeared the trend of market saturation, the less demand, so that the excess production capacity. There is no denying the fact that under the circumstances of LED enterprises to develop rapidly, the product homogeneity problem is bound to cause a large enterprise to be eliminated. For enterprises, the phenomenon is not only a huge challenge, is also a rare opportunity.
with the continuous development of industry, technology strong, large power, high brand awareness of the enterprise market share will continue to climb, lack of technical superiority, the experience of small businesses will be phased out. In addition, the government guiding function would be clear, strengthen the construction of led industry standard to promote the integration of industry and the evolution of the enterprise, support the leading enterprise to do strongly does.
epilogue: LED lighting companies to become bigger and stronger, we must understand the mechanism of leds, and according to the market change, through constant innovation, and constantly improve the quality of the products and details, launch products suitable for the market. Only captured the essence of lighting, direct user pain points, and have the courage to break through innovation, to seize market success. Be worth what carry is, based on the development of the Internet of things technology of intelligent equipment will drive LED intelligent lighting to a new level, perhaps in the near future, LED lighting will enter homes.