LED lighting industry is fighting a price war

At present, many bosses with factories would rather stop working and rent their factories to others, which is more cost-effective. Recently, some people in the industry have reported to reporters that as business is getting harder and harder, the phenomenon of renting factories to others is becoming more and more common. According to relevant data and the trend of the world economy and China's economy, the era of high profits in lighting has become a thing of the past, low profits have become the norm, coupled with the decline of the real estate industry, it is bound to have a major impact on the lighting industry. The growth rate of the industry will be significantly lower than that of last year. LED lighting products whose price index has continued to decline in recent years may face a more serious price war this year. The price of commercial lighting products started lower this year. The new trend of Zhongshan Guzhen Lighting wholesale price index shows that in the first few weeks of this year, except for the commercial lighting Series Index, it fell by 7. Except 28, LED application Series Index, lighting Series Index, outdoor lighting Series Index and light source Series Index all rose slightly. Some market participants said that there was a staged recession in the lighting industry in 2011. The market generally reflected that the peak season was not prosperous and the off season was even lighter. The price index of ancient town lighting came out of a tortuous annual line in a sluggish atmosphere, but overall, it is still better than 2010, and the wholesale price index of lighting for the whole year rose by 19. Judging from the index, the outdoor lighting series index has fluctuated greatly in the past six months, and the start of this year is still unstable, with a weekly index of 91. 8, fell to 81 in the third week. 1, it has risen to 88 at present. 4, an increase of 5. 62, it is a big increase in several indicators. The light source Series Index has risen overall in the past six months, but it fluctuated greatly after the beginning of this year, with an index of 115 in the second week of this year. 7, but fell more than 10 points in the second and third weeks. In addition to the price index reflecting the unstable prices of several lighting products this year, according to the statistics of the customs on the export of lighting products, it can also be found that the export of such products is weak. According to statistics, Zhongshan lamps, lighting devices and similar products were exported in 2011. $0. 7 billion, down 0. 6; In January this year, Zhongshan lamps, lighting devices and similar products were exported 0. $0. 7 billion, down sharply from the same period last year. 1. According to industry insiders, the lighting industry will face pressures such as high operation of raw materials, slowing growth of internal and external demand, and intensified competition in the industry in 2012. The Guzhen Lighting Price Index will continue to show the ups and downs of traditional light and peak seasons in 2012, the trend for the whole year has risen steadily, but the growth rate has slowed down slightly from 2011. LED lighting is a hot field in the lighting industry at present, and it is also a bright spot in Zhongshan's lighting export in the past year. However, with the fierce competition in the past two years, the technical improvement of LED lighting products has driven the cost to continue to decline, but this will inevitably set off a growing price promotion war in the industry. According to the reporter's understanding, with the support of government policies, LED has become the direction of transformation and upgrading of large and small lighting enterprises, whether it is chips, epitaxial wafers, packaging, applications, none of them showed explosive growth in quantity. LED application Series Index shows that although the price decline has slowed down in recent months due to the high cost of raw materials and other factors, on the whole, the industry shows a trend of continuous price decline.