For lighting lighting industry in 2016 was first after magnified, mixed. Small and medium-sized enterprises struggling; Power, on the other hand, brand is excellent, speakers. In 2017, the industry is expected to really get into shakeout stage, and will present the following four characteristics: 1, the boom will continue. 30 years later, China's economy has entered a 'new normal', the pursuit of development speed, development scale, gradually give way to the pursuit of quality of development, gradually give way to the pursuit of reasonable economic structure. Elimination of backward production capacity, attention to the environmental governance, necessarily promote the key raw material prices. Iron pollution, at the same time, the government may think explore institutional long-term pollution control method. So, must not hold fluky psychology 'wind movement' of the pollution treatment, in product research and development to minimize the use of environment-friendly materials and processes. Otherwise, may be more costly. 2, the cash flow more test enterprise. At the end of last year's price increases, first started with small lights wholesale enterprise, and then is the enterprise brand road. Why is that? Because there is no research and development ability, these small lights wholesale enterprise is no brand premium space, profit is thin, raw materials, a hold up. In 2017, accessories processing enterprises, especially for surface treatment of the enterprise a higher environmental requirements for cash transactions will pay more attention to. Think, ah, the hardware factory, electroplating factory, coating factory and so on, with the heart of the white powder, earn money selling cabbages, even two or three months invoicing cycle, will he do? Plus the bank's credit crunch, cash transactions and cash now and the method of payment will be multiplied. 3, where is the business opportunity? At the end of the day or the product itself. In 2017, lighting lighting industry opportunities may have more to give a product research and development ability, innovative enterprises. For lighting lighting industry, using buzzwords is, to make real spirit with prehistorical powers, with quality, innovation, culture product. Product ready, natural go up prices and profits. 4, 2017, the platform of road a long way to go! In the past two years, the industry has produced dozens of large and small platform. As the manufacturer's awakening sense of Internet, the pressure of the rising prices of raw materials, integrated platform of the already fragile supply chain system will be greater. 2017 there will be more and more enterprises realize the importance of having channels, the supply of integrated platform, set up their own can control the price system, channel system, and on a path to the construction of brand monopoly; Dealers and who walk, listen to the who, who is in the future, no one is willing to put their hard-won dealers gifted resources accumulation. And raw material prices is not stable, also will be further eroded integrated platform was originally a small profit space. 2017, the platform of road a long way to go!