LED lighting has a good development prospect in the Chinese market1

In recent years, affected by the economic situation and the overcapacity of industrial structural investment, the LED industry is facing no small pressure. Vicious competitions such as price wars have occurred from time to time. It is not surprising that a wave of enterprises entering the LED industry have not made money or even closed down. However, this may also be a good time. LED technology advances by leaps and bounds. The whole LED lighting industry is singing all the way in terms of market performance. The cultivation of market concept is gradually maturing. More and more enterprises are moving from manufacturing to intelligent manufacturing. The brand awareness of Chinese local enterprises is gradually awakening. LED lighting has gradually opened the door to the home market from half of the original public lighting market. All these positive energies have not only promoted the progress of China's LED lighting industry. it has also promoted the overall process of China's economic transformation. So, for the LED lighting industry, what are the advantages and disadvantages of this era? At present, what tactics should be adopted in all aspects of the industrial chain to adapt to the current situation? [img] /uploads/allimg/140513/22-140513112920C1. jpg [/img] LED has arrived and some changes have taken place in our market. First of all, the industrial chain is different, which has a huge impact on light source enterprises: the technological advantage has been lost, and what is even worse is that the light source replacement business will disappear in the visible future; Product development needs to be re-recognized, the product cycle is shortened, and it takes time to adjust traditional lighting. Therefore, the relatively stable lighting market has created some opportunities for new enterprises, but the lighting market has lost so many external favorable factors in the past 20 years. in addition, the number of enterprises participating in the competition has increased significantly, while the lighting market has limited capacity. Generally speaking, the market will be very cruel, both for traditional brands and emerging brands. Without sufficient mental preparation, the consequences will be very serious. Talking about the advantages and disadvantages of this era, teyoushi Optoelectronics Technology (Shanghai) Yin Wei, managing director of the company, expressed the above views. Yin Wei believes that in the past few decades, China has become a world lighting product manufacturing center through major opportunities such as demographic dividend policy and accession to the WTO. Lamps, light sources and electrical appliances made in China are exported to Europe, America, the Middle East and other regions of Asia. Among them, China's energy-saving lamps account for 90% of the output of lamps, and lamps account for 30% of the trade volume of lamps. At the same time, in the domestic market, with the rapid development of economy, the improvement of urbanization and living standards, the demand for lighting has risen sharply, and excellent lighting enterprises in various fields have also taken the lead. for example, Yaming in HID, Ningbo Liaoyuan in street lamps, Zhejiang sunshine and Foshan Lighting in light sources, and NVC Lighting, Opal lighting, sanxiong Aurora Lighting and Ocean King lighting that have developed rapidly with commerce, real estate, office buildings and industry. It can be predicted that the market development of LED lighting in China will be more rapid in the future, and the government's support and means will be more and more perfect. With the improvement of technology, the market share of LED lighting replacing traditional lighting will also increase day by day. At the same time, more and more enterprises will participate in it. For example, traditional lighting enterprises have accelerated the pace of transformation to LED. photoelectric enterprises have invested in this field one after another. Some investors who think this market is good are also involved. The competition in LED market will become white-hot.