LED advertising light box industry is developing rapidly, lack of standards

Renting, recruiting, and tutoring I don't know from which day, LED neon advertisements in the streets have sprung up, some on the doors outside the store window, and some on the balcony of high-rise households. Not only in the evening, but also in the daytime. As everyone knows, most of these LED light box advertisements that have been flooded are illegal. There is no approval from the relevant departments, and there is no formal procedure for renting. the author visited a number of commercial bustling streets in the central city. Every other section can see an LED neon light, and it is not closed during the day. The bottom of the first floor of a residential building is a housing agency. In addition to a huge LED neon billboard on the door, there is also a piece hanging on the side. I want to rent two characters straight to the window of the second floor residents. The author learned that most of these LED neon lights were installed by the owner himself. In the evening, it was colorful. Although it was beautiful, it affected the residents living upstairs. Some LED neon lights were shining under the windows of the residents, making it difficult for people to sleep. Moreover, these light boxes are wires pulled out of the room, and there are no small safety hazards. The light box advertisement is safe. On the Fuwai Street, a smoke Hotel, a specialty store and a massage parlor, LED neon lights are hung on the doors of the three shops. Into the smoke hotel, the owner said that the LED neon lights were not approved, and it was good to order a piece of hanging on the door. Now this thing is very popular, although it is a bit expensive but very practical. because the words in the light box can be arbitrarily changed by the computer, advertising different products at different times. And this light also saves electricity, and it doesn't matter if it is on during the day. Speaking of the price, the owner said that about 1 m² 2000 yuan. You go to Fujing street to ask, there are a lot of people doing this, the owner told the author. Isn't it illegal to install this light? Which department is required for approval? I haven't heard of it. Anyway, it's installed on my own door. No one can manage it. Moreover, everyone is now in an, and I have not heard of any department that has said anything. The owner said it with confidence. Sure enough, the author went out and found that as long as there are shops, there are almost all LED light box advertisements. And the size is different, the shape is different, it looks very messy. The author came to Fujing street again, and there was a merchant specializing in LED advertising at the intersection. Pointing to the various samples hanging on the wall, the clerk introduced that the LED neon advertising light box is divided into two types, one is outdoor, because the material requirements are high, it needs to be waterproof, so it is expensive, 1 m² is about 2000 yuan. The other is installed indoors, half cheaper than outdoor. The advertisement of 1 m² can be delivered in about two days. The bigger the box, the longer the production time. The clerk said that there are a lot of LED lights now, and they have to pick up at least seven or eight orders a month. In this street, there are many shops that can make LED light boxes, and everyone's business is very prosperous. Two o'clock P. M. setting up LED advertisements, the author followed the law enforcement officers of the second law enforcement team of Xicheng urban management Exhibition Road to the southeast corner of the intersection of Fuwai Street to dismantle the LED light box illegally set on the outer wall of a house agency. Law enforcement officials said that at present, most of the LED light boxes hanging on the street are unapproved light box billboards. According to the relevant regulations on outdoor advertising management, no matter what form of outdoor advertising is, it must be approved by the relevant departments, and it must comply with the regulations of one store and one card. Since the approval authority for setting up LED light boxes and display screens is in the relevant departments of the city, most merchants are too troublesome to set up without approval. In addition, at present, many LED advertisements are not set outdoors. Some merchants deliberately play the edge ball and set LED subtitle advertisements in the window of the store, which leads to difficulties in law enforcement. This kind of LED advertising light box is not standardized in production and has no uniform standard. Hanging on the street affects the city appearance and environment. And the flashing scrolling subtitles can easily distract the driver's attention. In the face of such rapid development of LED light box advertising, relevant departments should coordinate and carry out comprehensive management to achieve the expected results. It is difficult to solve the problem fundamentally by simply dismantling the urban management department one by one. According to the management committee, in principle, LED billboards are prohibited in Beijing. This morning, the author learned from the municipal municipal committee that Beijing has not issued any special regulations for LED electronic display outdoor advertising. the current management method is mainly aimed at fixed content advertisements in the traditional sense. The advertising content on the LED display screen is constantly flickering and changing, and there are problems in supervision. Therefore, in principle, Beijing does not allow the setting of LED electronic display outdoor advertising. In addition, the outdoor advertising settings are now planned and set up first. The Municipal Municipal Municipal Committee and the municipal and municipal committees of all districts and counties select the advertising points in the main sections. Only on these points can advertisements be set. It is not where anyone wants to set up, private advertisements cannot be approved, and outdoor advertisements set up outside the planning point are illegal. Whether the billboards are set up in violation of regulations will be determined by the Municipal Municipal Municipal Committee, and the urban management will be responsible for organizing the demolition.