Just $3 for 10 years osram start price war?1

( Reading] Osram ( 欧司朗) Launch life of 10 years, a less than 20 yuan LED bulbs, hope to attract more new consumer groups. Ten years is quite a long time. According to Forbes reports, this is osram ( 欧司朗。 。 。

osram ( 欧司朗) Launch life of 10 years, a less than 20 yuan LED bulbs, hope to attract more new consumer groups.

10 years is a long time.

, according to Forbes reported this is osram ( 欧司朗) The recently released the concept behind the new product line, hope to be able to borrow the new product line to attract new consumers to increase market share. Osram jump off this time frame, not towards production life for 20000 to 25000 hours, in general use around 20 years of the light bulb, but the low efficiency of the component, let the lamp life to 1100 hours.

shorter lamp life besides osram also made other adjustments for products, the company will be a 60 w A19 LED bulbs price down to $3 ( In the 19th. 63 yuan) 。 The yuan lower than the trade price by selling the same specification of the light bulb.

in fact, the price of the light bulb in the past few years has dropped sharply.

many Asian companies are also beginning to enter the market, or plans to join the melee, such as philips and osram to challenge the higher-ups. Even the osram for a long time rival GE lighting have said goodbye fluorescent focus on the LED market.

LED lighting market scale, stepping up LEDinside's 2016 global LED lighting market trends research report pointed out that the LED lighting market scale will come to $25. 7 billion in 2015, permeability by 31%; Permeability in 2016 reached $30. 5 billion, up to 36%. Research assistant manager LEDinside Wu Yingjie said, alternative light source products, Including lamp, ball steep light) Prices, poor profit, and therefore lighting manufacturers will begin to put the center of gravity to professional lighting area.

osram in LED light bulbs to meet the new demand growth stage to launch such products, can be thought of as for the LED light bulb market with low prices to attract consumers of price orientation, as to whether or not work, depends on the consumer groups.