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Integrated and intelligent design drives down LED lamp prices

LED lamps that can replace 20W and 40W incandescent lamps cost $5 to $10. But for 60 W, the price is similar to that of compact fluorescent lamps (CFL)Similar incandescent lamps, no solid lighting (SSL)Class lamps can be replaced. High prices mean that the LED lamp market has lost its appeal to most countries and regions, except Japan. In terms of LED sales, Japan is far more than North America and Europe combined. With the arrival of integrated solutions, including more efficient design, easier manufacturing and easier commercial negotiations with sales channels, the price of LED lamps will be reduced, said VladislavBougrov, executive vice president of optoganggroup. The new definition of light bulb the characteristic of LED lamp replacing traditional lamp is that under the same wattage as traditional lighting source, LED lamp has the characteristics of energy saving, equal lumen, similar color temperature and high CRI, but traditional lights are difficult to define in these respects. Consumers are forced to quickly learn about LED lights and understand the factors that affect the price of LED lights. Buying LED lights is like buying a durable and economical device. Japanese manufacturers popularize LED knowledge to consumers in all markets: packaging can see the difference between light distribution and lumen output between traditional lights and LED lights; The sales store is full of interaction, showing the actual application and the contrast between LED lights and other types of lights. U. S. retailers have lost a little in their efforts to popularize knowledge to consumers. Manufacturers provide the same lamps instead of traditional light sources, with the same lumen output and chromaticity as traditional light sources. However, VladislavBougrov said Optogan plans to introduce the company's new 400 to 600lm2700K lamps to the Russian and Eastern European markets at a much lower price than the current market. Their marketing team has chosen the product. LED lamps are designed to provide another option, providing similar shape coefficients and lumen output. However, consumers are currently only understanding the quality of new light sources, and do not know why they are not provided with a variety of Lumen costs. The characteristic of LED is to allow manufacturers to innovate with traditional factors as guides. For example, light source manufacturers improve LED components based on interchangeability--LED lights can also benefit from this method. This simple design can simplify the production process of LED lamps. Sales Channels-- The relationship between the gatekeeper and the sales channel is very important, which directly affects the price level of LED lights in the market. Recently in the 'LED Magazine (LEDsMagazine) According to an article published on, the current high retail price of LED lights is partly due to the multi-level price increase of sales channels. According to LED manufacturers, in some cases, the price increase of sales channels reaches 100 of the average selling price of manufacturers. The existing relationship can create advantages for companies in the lighting industry and cause greater difficulties for companies with low popularity. Can such a pattern be broken? Fiscal stimulus measures in commodity markets and fiscal stimulus measures in discount situations can not only reduce the costs of producers but also reduce the prices borne by consumers. However, for the commodity market, the discount system not only lacks the continuity and feasibility of regional distribution of LED lights, but also is constrained by capital, time and political environment. Large companies have better opportunities to establish good relationships with organizations that issue fiscal stimulus measures. For smaller or foreign producers who want to enter new markets, the discount system will not always work. Manufacturers still rely on their own technology, production capacity, supply chain and their relationship with sales channels.

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