In 2014, based on the new generation of OPEN-3D (Naked eye 3D) The technology of LED splicing naked eye 3D display is mature and commercial. The breakthrough cylindrical mirror grating LED splicing naked eye 3D display, as a brand-new technology, immediately became the focus of the industry. The vast number of manufacturers in the market are also facing the competitive impact and pressure of technological innovation. Under the tide of change from 2D splicing to 3D splicing, the LED naked-eye 3D display market is considered to explode this year! The four major industry reform trends of LED splicing naked eye 3D display technology, I. The diversified development of screen manufacturers influenced by LED splicing naked eye 3D display technology, the first one is the screen supplier of traditional 2D display technology. as the markets such as participating performances are more inclined to the needs of content differentiation and image personalization, and more or less turn to naked-eye 3D technology, it is bound to affect the traditional business of traditional 2D suppliers. Therefore, in the face of such a positive and powerful attack, most screen suppliers need to change the strategic direction of the product line and face the challenges in the form of diversification and differentiation. cooperate With LED splicing naked eye 3D Display manufacturers and institutions to expand product lines, maintain competitive vitality and keep pace with the times. Second, the one-stop service of advertising service providers is on the rise. In addition to screen providers, the advertising industry that pursues creativity, innovation and differentiation will also be inspired and dawn. As a one-stop service provider that integrates LED splicing naked eye 3D, 4K ultra-high definition cylindrical mirror grating display, 3D Naked eye 3D video planning and production, and naked eye 3D technical content service in the industry, it is a precedent for the advertising industry, and the domestic advertising industry is accelerating its move towards naked-eye 3D creativity. As for the advertising promotion of pursuing new ideas, more and more advertising agencies begin to attach importance to and expand the resources related to naked-eye 3D technology. I believe that in the near future, there will be more novel naked-eye 3D display cases, will be presented to everyone. III. The new opportunity for offline advertising media/platforms to leap forward. Facing the online media with low cost and wide audience, offline advertising platforms can be said to be far away from the glorious era of the past, most of the offline platforms have become edge platforms that are tasteless and a pity for merchants. According to marketing industry experts, the return rate of naked-eye 3D advertising can be increased by 5 times! This is an exciting number for advertising providers and offline advertising media platforms. Compared with traditional 2D and glasses 3D publicity forms, naked eye 3D can integrate image differentiation, strengthen audience memory depth, and is free from equipment (Glasses, helmets, etc. )Advantages of high impact and high rate of return. At the same time, due to the high concentration of information and the distraction of the audience, the online advertising channels have also led to the opportunity of the advertising platform in the offline advertising media platform with the naked eye 3D technology. In particular, platforms such as large-scale outdoor walls, bus and subway advertisements, large-scale exhibition displays, and new product release conferences can achieve more shocking and attractive advertising forms through LED splicing naked-eye 3D technology. 4. Naked-eye 3D forces the price of traditional 2DLED splicing screen to drop. Facing the debut of naked-eye 3D technology, the living space of traditional 2DLED splicing screen suppliers will be further compressed. At the same time, in order to maintain sales, it is inevitable to adopt the method of reducing the selling price of 2DLED splicing screen to continue its competitiveness, which is also helpful for the further subdivision and expansion of the whole industry.