On the first day began in 2017, the LED chip leading enterprise three Ann photoelectric a pricing 'link letter' stirred the owners of the nerve - again Especially the solar garden light and solar street lamps led mining lamp led indoor and outdoor lighting such as terminal enterprise. This is the 2016 LED industry
in 2017, the first day of the operation, leading LED chip company three Ann photoelectric 'contact price adjustment letter' once again touched a nerve industry -- — Especially the solar street light, solar garden light, led mining lamp, led indoor and outdoor lighting terminal enterprise. This is three Ann round LED industry prices in 2016 after the first to launch the 'price first gun' in the New Year. Other manufacturers to follow? A new round of price increases will be fully launched in 2017? ; It is estimated that from 2016 to 2017, the light-emitting diode chip and lamp bead on the market price will continue to rise. In 2016, raw material prices rose more than 50% will be from the most common type of aluminum ingots, high-end chip will rise by more than 10%. When arrived in 2017, three Ann has already started the 'growth' for the first time in the coming year. Price rise is mainly due to the reduced government subsidies, elimination of backward production capacity and an increase in demand. In addition, since January 1, 2017, Macao, the price of the finished product companies such as chint, shilin lighting up. Pricing from pricing in the notice, you can see that this is mainly due to the upstream enterprise pricing cannot afford to have to adjust. Traffic direction of the downstream enterprises will not raise the price of light industry, but only at the expense of the current gross margin to offset the increase of the raw materials. The increase in raw material prices will inevitably affect the entire industry chain. In 2017 prices is inevitable. Facing the upstream raw material prices, how should we deal with solar street light, solar garden lights, lawn lights, led lights and other lighting products of industrial enterprises? Prices means that the customer need to pay a higher price, and may lose the market. No prices, enterprises how to survive and develop? The answer is the best way is innovation. Constantly adopting new technologies to reduce the product cost, innovative marketing mode, innovative products and services, improve product connotation, on the basis of for the enterprise to win a place in the fierce market competition.