What patterns ED lighting european-style lamp is suitable for business?

Before there are dealers dismissively said: 'what is the brand lanterns? What we push to consumers, consumers would buy what! So only sells brand, which has a manufacturer brand? 'Once a long time, professional market stores is mixed mode is given priority to. Category mix build, brand mix build, like professional market of the grocery store. In terms of many brands do not have monopoly, mashups can let consumers have more purchasing options, effectively reduce the management risk of the dealer, is worth advocating. Especially unpopular category, such as european-style lamp. Now the market situation has changed dramatically, now is the age of professional decided to profit. As the changes of the consumer groups and mature, the market is differentiation, consumer groups also on differentiation. Directional selection differentiation era, consumers tend to be more and more obvious. In addition to the FMCG will be going to the grocery store and supermarket to buy, they like into the store to buy more and more needed items. Because the stores often more high-end, more professional impression to the person and feel. Although many people believe that LED lighting lighting industry is a competitive industry, but now is indeed a watershed of specialization and differentiation. At this stage, personalized and competitive in the market of LED lighting brand has gradually emerged. On the one hand, these excellent brands to get rid of the past weakness and inferiority of becoming a strong and confident, began to monopoly for dealers; On the other hand, some wracked by unstable quality and enterprise development with a less known and inferior brand dealers began to wake up and do advantage brand monopoly, expecting common development together with the brand. In a sense it is also a means of developing a kind of embodiment of - — Manufacturer's joint and the future together. Before there are dealers dismissively said: 'what is the brand lanterns? What we push to consumers, consumers would buy what! So only sells brand, which has a manufacturer brand? 'Indeed, over the past 20 years, the lamp ACTS the role of gone with the warring states period, there are many such cattle B, head to run for many years. Also has a number of stores, established the powerful brand stores in the local, indeed have a river's lake status in the industry, such as chongqing light matvey, hon, zhengzhou, jinan, hefei, super lighting lamp, Beijing yuan, bright, Qingdao, linyi, new century bright meijia, tianma, changzhou hualong, etc. , but more people is a kind of blind arrogance. As the years went by, we found that many businesses no longer very cow B, gradually submerged in a vast 'grocery store', some even disappeared from the industry. Today, we have to admit that a reality, the real store brand did not much, is factory outlets gradually became the mainstream. Dealer cattle, today than ever leishi, op, foshan lighting, zhejiang sunshine, even bao hui, jindal, kaiyuan, the source of how many? Because many manufacturer has dealers all over the country, and do the national chain stores almost no one! So, the businessman resource advantage than manufacturer request already. In this case, the merchants began to consider the importance of high quality brand resources. Because only have the high quality brand, to have a foothold in the market. Only win brand manufacturers marketing support, can go to compete with competing goods. Era of competition heats up, less known and inferior brand has long been clay idol cross - — 'She added, it how to help with the dealer? What's more, already accustomed to the immediate interests of each gu, help is not willing to help! Therefore, only brand monopoly more promising. Because only in the brand development of the enterprise, he will have a long-term goal, just have the sense of responsibility and mission, is willing to fight for the future! Returning to Europe type lamp, because consumers have a certain level, european-style lamp is very exquisite feeling, more like professional quality and professional service, so monopoly more attractive to them. This is why the European lamp brand stores to open more and more in recent years, more live more moist. Of course, there are some European lamp stores don't make money, this is not don't make the problem of monopoly, but to choose what brand, will not sell.