Trend inventory of lighting market in 2015

In the 2014 s, marketing home lighting is no longer limited to just lighting components. Looking at the lamp market in recent years, the competition of household lighting mainly focuses on the aspects of efficacy, modelling, application of technology and new technology, transformation of materials and so on; The consumer demand of the lighting market also shows nine trends according to the above aspects. Trend 1: advocating nature caters to people's psychology of returning to simplicity and advocating nature. According to the survey, 30 of the lighting uses a natural design. for example, plum blossom wall lamp, fishtail table lamp, peach-shaped lamp, Steed and other small animal modeling lamps, and various wooden artistic sculptures are no less than real handicrafts. The material selection of the lampshade is widely used in paper, wood, yarn, and the outside is carved with patterns such as the moon and the Fairy, and the combination of art and practicality. Trend 2: functional subdivision people are no longer only satisfied with the lighting function of lamps, but are suitable for lamps with various use requirements. Student lights, writing lights, emergency lights, fluorescent lights, glow lights, dinner lights, floor lights of different heights and other new products. Trend 3: luxury, high-end office buildings, luxury hotels, restaurants and other public facilities decoration lamps are becoming more luxurious and upscale. The magnificent high-grade chandeliers, the lovely crystal table lamps, the elegant white lotus lamps, the cold light lamps, and the mirror lamps add some fun to people's lives. Trend 4: Multi-functional, such as charged desk lamp, desk lamp with music box, and a bedside lamp that doubles as a photosensitive telephone automatic control lamp. When the night is indirect, the lamp can be automatically lit. after the call is completed, it can be automatically extinguished after a delay of about 50 seconds. When you pick up and call during the day, the lights will not light up. This kind of lamp, which integrates multiple functions, is very in line with the current consumption fashion. Trend 5: High-tech as electronic technology is widely used in the manufacture of lamps, there are more third-generation lighting lamps that can adapt to different voltages and adjust brightness. Lamps without strobe lamps, three wavelength chromatographic adjustable lamps, far infrared red lamps and other lamps that can protect eyesight are also on the market. Trend 6: energy-saving and energy-saving lamps are very popular with consumers. For example, the longevity energy-saving lamp adopts 3LED core electricity, and brightness can be selected according to needs. At the same time, the widespread use of new energy-saving bulbs has also become the mainstream of lighting products. Trend 7: environmental protection and environmental protection is a new topic in the production technology of lamps and lanterns, showing that people attach importance to the living environment of the living room. Relevant people believe that this is the main development direction of home lighting in the future. The deodorant mosquito repellent lamp produced by a Beijing company adopts pure natural biological enzyme detoxification technology, which can not only keep the air in the room and bathroom kitchen fresh, but also combine with the artistic modeling full of interest. become the new favorite of lamps and families. Trend 8: rich in color, the lighting market is now synchronized with the colorful life, with colorful coats, Maple Leaf red, natural blue, coral yellow, aquatic green, etc. it looks elegant and warm. Trend 9: nine major trends in the reform of combining home lighting fixtures it is also a popular fashion to combine lighting fixtures with daily necessities, such as ceiling fan lights, round mirror lights, flashlight yellow lights, etc. Nowadays, the competition in the lighting market is becoming more and more fierce, and the mode of competition is no longer single. In the diversified competition fields, products need continuous improvement and innovation to meet the diversified needs of consumers. only in this way can we constantly change and innovate, and of course, we must pay close attention to the core point of quality, so that we can make steady progress in the current competitive market situation.