The threshold for outdoor application of LED display screen has been greatly improved

In the outdoor media market, with its strong luminous brightness and support for automatic brightness adjustment, the display content is still clearly visible when the direct sunlight is on the screen surface within the visual distance, LED display screen has become a popular display terminal. However, it also has brightness and failure. As people's complaints about LED screen light pollution continue to increase, many public places have introduced LED display screen management specifications, large cities such as Shanghai and Guangzhou are on the list. The threshold for outdoor application of LED display screen has been greatly improved. In order to solve problems such as light pollution, the approval of outdoor installation of large screens is becoming more and more difficult, which means that high-quality installation locations are becoming more and more scarce. For LED display screen manufacturers, it is not easy to achieve breakthroughs in outdoor applications. When outdoor applications are not enough to support the growth of performance, LED display manufacturers have turned their attention to the indoor application market that was previously unmatched, and the improvement of LED display technology has become the confidence to enter. Indoor space is limited, while the traditional LED display screen has the disadvantage of strong graininess when viewed at close range. Compared with liquid crystal, plasma and other products with fine screen display, it will certainly not become the target of users. However, with the rapid rise of small-pitch LED displays, this short board has been effectively compensated. The perfection of the screen display effect makes LED display screen have the qualification to challenge large screen display products such as liquid crystal and DLP, and the indoor market has naturally become the focus of many manufacturers. However, the small-pitch LED display screen has a high technical threshold and high use cost. At this stage, it is exclusive to local tyrants both in production and application. in this case, LED advertising machines with low cost and large shipments have become the only choice for most LED manufacturers. Relying on the inherent advantages of LED display screen, LED advertising machine has many advantages in outdoor environment compared with traditional LCD advertising machine. For example, the screen brightness of LED advertising machine can reach 5000cd/m2, and in outdoor environment, it is better than LCD advertising machine in terms of coverage and display effect. Relevant studies have found that in the past year, although the share of LED display screen in the outdoor application market has shown a growth trend, the driving force for the growth is not the increase in the number of screens, but the appreciation of the original screens. This also means that with the improvement of the application market demand, the traditional extensive business model has been unable to promote the development of the industry. If the LED display industry wants to maintain stable growth, it must take a refined route, refine the market application, and LED display manufacturers' development of the indoor application market and their strong investment in outdoor advertising machines are just new attempts to this kind of reform. Referring to the development track of LCD, plasma and other display products, in the large screen display industry, when the technology develops to a certain stage, detailed service becomes the key to success or failure. there is no exception in the LED display industry. Therefore, with the continuous improvement of LED display technology, the provision of characteristic solutions will become the key for LED display manufacturers to establish themselves.