The third big phenomenon of LED lighting terminal dealers

Recently, the reporter visited dealers in ten counties and one city in Fuzhou, Jiangxi province, and found many strange phenomena in their shops. Affected by the remaining veins of Wuyi Mountain, the terrain of Fuzhou is mainly mountainous. Therefore, the planning and development of the county are seriously restricted, which leads to the fact that the construction industry is not very developed, which gives the operation of lamps and lanterns in Fuzhou area, it brings great challenges. Especially in the southeastern and eastern parts of Fuzhou, it is more obvious. One of the strange phenomena: busy decoration, in the first half of this year, most county-level dealers have a sluggish business and are very idle. However, in Yihuang County and Nanfeng county in Fuzhou, 1/3 of the dealers are too busy. They are not busy with sales, nor are they busy with hanging lights, but busy with decoration. Some dealers, shops not only operate lamps, but also operate some building materials products such as Yuba, so the decoration style in the shops will be very chaotic. Based on this, many bosses told reporters: it is because of this kind of chaos that the products are not selling very well. Therefore, I want to renovate and reclassify the products, this will highlight the sales focus and product features in the store. There are also some dealers who are completely uncomfortable with the original style of the store. It is reported that these dealers believe that the business downturn last year was because the style of their own store was not comparable to other stores, no, no atmosphere, which led consumers to come to the store to buy lights. In this regard, the reporter did not dare to comment. However, when the reporter walked into Yihuang's XX lighting and Nanfeng's XX lighting as a consumer, the boss was busy with the decoration and refused to talk to the reporter. At that time, the reporter thought that when a county dealer came to the store to see the lights, choose the lights, and buy the lights, as a store owner, he did not entertain the consumers, but used various excuses to block the consumers, how do you do business with such a store? The second strange phenomenon: Busy entertainment, maybe the county-level dealers in the first half of the year are really idle. In the entire Fuzhou area, the reporter ran more than 150 dealers, only to see consumers looking at the lights in the stores of 10 dealers, more often, the reporter saw the boss playing games and watching movies in the store. For example, in a lighting store in Nancheng county, the boss was playing the game. When a group of reporters walked into the store, the boss just looked up and glanced at the reporter, and then reluctantly chatted with the reporter. The reporter believes that the boss is either very eye-catching, and at first glance that the reporter is not coming to buy a lamp; Either it is afraid that the reporter will delay playing the game. There are also some dealers who can't see people in the store. After waiting for a long time, they saw the boss rushing into the store. And when talking to reporters, it was also an impatient tone. It turned out that the boss went to the next store to play mahjong. Such a phenomenon is very common in Zixi county, Lichuan county and Nancheng county in Fuzhou. The reporter analyzed that this may be related to the geographical location of the building materials market in these counties. For example, Zixi County XX lighting, XX lighting, etc. , because they are distributed in the building materials street of the South Gate section of Zixi county, the building materials street has very few people, and the building materials street has many tile houses, and the planning is quite poor, it feels like walking into a country building materials market. How can there be business in such a market? Without business, the bosses can only be bored to go to the store. The third strange phenomenon: the lamps are backward in thinking. In the XX store in Guangchang county, the reporter only saw a few ceiling lamps and lamps. The products in the store are mainly based on some other building materials. When the reporter asked if he only sold ceiling lamps, his wife of shop-owner told the reporter: they are old lamps and lanterns. They have been making lamps for a long time and have sold LED lamps and crystal lamps before, however, it is found that the maintenance is troublesome, the LED lights are easy to break, and it is not easy to repair. So, there is not much to do now. Hearing this, the reporter told the boss that LED is the current trend and the technology is becoming more and more perfect. Now many county-level dealers are starting to enter LED. But the boss not. It can be seen how backward the concept of lighting trend development is for county-level distributors in mountainous areas. Stubbornness and disbelief in others and rejection of the new development of lighting technology will inevitably hinder the development of the lighting market in remote counties.