The history of white leds ( 4) : the threat in the bud

The history of white leds ( A) : exclusive monopoly collapse, bringing in the competition era of the history of white leds ( 2) The history of white leds (battlefield from the court to market 3) Equipped with LED products, application scope to expand in the field of blue and white leds and other GaN LED, the Japanese domestic manufacturers is in a dominant position. The reason is the largest production scale in the global share. Although class at the end of 2004 the GaN Taiwan LED chip overall production more than the overall size of the domestic manufacturers, but 'there can be directly compete with Japanese products is still very few' ( Toyota synthesis) 。

Japanese companies are rarely directly with Taiwan manufacturers, because Taiwan LED quality also is very low. 'The blue LED Taiwan roughly divided into three kinds. Respectively quality can make the products of our company is not too high brightness and low price products in A grade, the quality is lower than A grade but there is A demand of grade B, and C grade only blue light. A grade product can compete with Japanese products, but only accounts for about 10% ~ 15% of overall '( The chemical industry) 。

although the Taiwan LED can compete with Japanese products is not much, but the Japanese domestic manufacturers and Europe and the United States manufacturers still agreed that 'Taiwan manufacturers association as a threat'. The reason is that the production capacity of Taiwan is growing at an annual rate of two times, the number of A grade increasing, performance has been improved. Taiwan manufacturers on the market the influence is also gradually expanding. Is expected by the end of 2004 the blue LED chip Taiwan overall capacity will reach 1 billion, A grade will be more than 100 million. The figure made recently and other chemical industry GaN LED manufacturers production capacity. The price also cheaper than day LED manufacturers in the us and Europe about 1/3 to 2/3.

day the chemical take the lead in Taiwan manufacturers take counter measures to

for manufacturers in LED the market's growing influence Taiwan, Japanese domestic manufacturers is going to compete with the exercise of the patent right and improve product strength. There are two kinds of its policy strategy generally. One is in the exercise of the patent right against Taiwan manufacturers at the same time, increase the variety of our product competition with Taiwan, to quickly suppress Taiwan manufacturers. Another strategy is to, through the development needs new USES high brightness LED, increase the varieties don't compete with Taiwan manufacturers, so that manufacturers in Taiwan when the exercise of the patent right into these USES of products.

, the chemical industry is going to take the former as the core strategy, with the help of patents, mass production and price of weapons to Taiwan enterprises a frontal attack. 'In the patent infringement lawsuit, at the same time, the opponent to attack to 1 billion, the same production capacity will increase to 1 billion against' ( The company) 。

, the chemical industry that manufacturers in Taiwan area existed in the growth of the market. Used for liquid crystal displays and automotive products such as use of a new market by 2 ~ 3 years later to be formed. In the transition period, such as mobile phone keypad with LED manufacturers in Taiwan have a advantage of market will be enlarged. 'Our company on the small keyboard market share zero' ( The chemical industry) And, therefore, not against the base areas, Taiwan might miss an important market is expected to grow. According to the company, take the second strategy, aim at the product development of new markets need to break through the many technical barriers, it takes a long time, this kind of product development proportion is too large, will be in coping with a Taiwan manufacturers and other disadvantage status. To develop new USES for at the same time, also through the exercise of the patent right, and a large number of production measures for Taiwan manufacturers such as closing in.

to Japan in terms of the chemical industry, Taiwan enterprises in mainland China market strategic advantages are a threat. The mainland market for 2008 Beijing Olympic Games and 2010 Shanghai world expo demand and rapid growth. Major LED manufacturers in the us and Europe hasn't patented of GaN LED technology in China. Even if the infringement of the patent right to appear on the mainland market GaN leds, if there are no patents, the mainland will not be able to Sue.

this LED, manufacturing in Taiwan, us and European manufacturers in Taiwan won the patent, can be filed a patent infringement lawsuit in Taiwan. But as with personal computers and mobile phones, if Taiwan manufacturers will GaN LED の production base moved to the mainland, adopt legal means roads will be blocked. 'Aimed at the Beijing Olympic Games's main product is expected in 2006 before and after the negotiation results. Before this, going to suppress Taiwan manufacturers, set up sales network in mainland China '( The chemical industry) 。

the GaN Taiwan class LED production capacity increase at an annual rate of two times, product prices, low 1/3 to 2/3 the tip of the us and European manufacturers, product parameters, such as brightness can be on a par with cutting-edge manufacturer of low price products. Swept the market in order to prevent Taiwan manufacturers, nichia industry formally began to compete by the exercise of the patent right. Other Japanese manufacturers have also said it will exercise the patent right. At the same time, also to strengthen the production equipment and accelerate the speed of product development.

Sophy

technology online