'Sincere cooperation, sharing and win-win' mulinsen lighting 2017 Marketing Annual Meeting was held

On January 15, the 2017 Marketing Annual Meeting of mulinsen lighting was held in mulinsen business school, the headquarters of mulinsen Co. , Ltd, zhu zuhuan, general manager of Zhongshan mulinsen science and technology Lighting Co. , Ltd. , Wu sanchun, director of home channel, and Liu Mingxian, Shi, Jiang Chengliang, Zhang Chao, and more than 200 representatives of industry media attended the meeting. meeting. In the next three years, the distribution channels and home lighting of mulinsen lighting will increase substantially, becoming an important growth point for mulinsen's shares. As the general manager of Zhongshan mulinsen technology Lighting Co. , Ltd. , Zhu zuhuan said. In order to support the development of mulinsen in the field of finished product application, Zhongshan mulinsen science and technology Lighting Co. , Ltd. was formally established. As a subsidiary of mulinsen, Zhongshan mulinsen science and technology Lighting Co. , Ltd. focuses on enriching channels, products and brand image. Zhu zuhuan, who officially joined in September 2016, took on the task of finding new growth points for the application field of finished lighting products in mulinsen. As the first battle, he targeted home lighting and hardware channels. Zhu zuhuan, general manager of Zhongshan mulinsen science and technology Lighting Co. , Ltd. , in the Chinese lighting industry, home lighting has a market space of more than 50 billion yuan. However, at present, no enterprise's sales can account for more than 10, which provides a huge opportunity for mulinsen's home lighting. To this end, Zhu zuhuan invited his former partner Wu sanchun to quickly build the framework of mulinsen's home lighting in just three months. Wu sanchun, director of home lighting of Zhongshan mulinsen science and technology Lighting Co. , Ltd. However, for mulinsen lighting, it is far from enough to make home lighting bigger and stronger. How to fully tap the potential of hardware channels and promote the brand and sales of Jason lighting to a new stage has also become a major issue for Zhu zuhuan to think about. China has more than 200 thousand hardware outlets, which is a market with great potential. A domestic hardware brand only exerts its power in the hardware channel, even if the product line is not rich, it has achieved a performance of more than 2 billion yuan, which shows that there are many opportunities. Mulinsen lighting has such strong production capacity and such rich cost-effective products. If it is deeply developed in hardware channels, it will certainly achieve excellent results. For the potential of the hardware channel, mulinsen has hired a senior person in this field to comprehensively strengthen mulinsen's work in the hardware channel.