Semiconductor Lighting industry returns to rationality in 2015

Time flies. In a twinkling year, we have been floating and sinking on the surface in this era of listening to the wind but not the wind and watching the rain. In 2013, the whole industry of semiconductor lighting is no longer as tossing as in previous years. For the performance of the industry in 2013, I prefer to use rationality to sum up the right and wrong of this year. At the beginning of the year, Shenzhen abolished LED planning as a false alarm. Shenzhen's LED industry began in the early 1990s s and developed rapidly, with enterprises accounting for nearly half of the country's total. Shenzhen is one step ahead. Many other local governments come to Shenzhen to Rob LED enterprises to develop in their places. Many LED enterprises have gone out of Shenzhen and expanded their development in this way. The whole industry is very impetuous and obviously overheated. however, many companies have closed down because of the dissatisfaction of the local government and the failure of local government policies. This is the beginning of a rational policy. Investment in LED in 2013 is no longer a rush. Layman watch professional kan men dao. The frequent collapse of large LED enterprises proves that the LED industry crisis is beyond the scope of the normal reshuffle of the industry. After all, the LED fire in the first two years has also made the LED industry itself angry. The lure of policy subsidies has allowed some LED companies to look at the company, and LED companies from all over the country quickly started, and then ran aground or fell. Throughout this year, the investment in LED has been much more rational. 2013 is the opening year of the channel, so it is important to Rob dealers. The channel advantages of traditional lighting enterprises are obvious, and the enterprises are large in scale and fast in transformation. Large enterprises such as sunshine, NVC, Opal, sanxiong, Debang, Jiamei and fozhao are all undergoing rapid transformation, and the proportion of LED output value is rapidly increasing. At the same time, e-commerce is a good channel to integrate the retail market, which may be a way with a market share of more than 5. Many emerging LED enterprises are making layout in the e-commerce field, including traditional manufacturers. However, it is not a rush. The sudden stop of Hongli optoelectronics to e-commerce just shows the rationality of enterprises in channel selection. The rational development of the industry is a summary of the past and the beginning of the future glory. The road is long, and I will go up and down. In 2014, let's jointly build the Chinese dream of semiconductor lighting industry.