However, the reporter asked some lighting manufacturers whether they agreed with the forecast of the report. Some people think that the progress of oled will not be very rapid. KarstenDiekmann, product manager of Osram OLED team, said: Market Research is a complicated project. It is really hard to say what will happen in 5 to 10 years. Our key performance year is 2016. We expect to break through the 100lm/W barrier and be competitive with LED technology. This year at the Frankfurt exhibition, we showed a 65lm/w oled, which achieved the same performance as compact fluorescent lamps, but unfortunately no one is interested in the performance of energy-saving lamps, the performance of the LED is the real benchmark. OLED is catching up, and Diekmann believes that OLED technology is twice as fast as LED. Since Osram introduced the L50OLED with 200lm/W and 5000 hours of life in 2010, great progress has been made. Today's L70OLED has reached 65lm/W and 15000 hours of life, the brightness has also increased by three times. Compared with these LEDs, it takes six or seven years to see the performance doubled. He also pointed out that LED has more loss than OLED when it comes to thermal performance and light. The optical loss of LED and the heat loss of heat sink should be considered. Therefore, at a system level, OLED is expected to compete with LED in two years. Of course, price is another matter. Diekmann predicts that OLED will be competitive with LED in price at least until 2018 or even 2020. And this also depends on the adaptation to the market in previous years. Diekmann said: Our goal is very clear. OLED must be competitive in price in order to be successful in the lighting market. To achieve good technical performance in the next two years does not mean that we can start selling OLED at the same price as LED. First of all, we need high-quality projects, new infrastructure, standardization work, then the scale economy of OLED can be started. Osram hopes that the automotive industry will promote the OLED market and promote cost reduction to realize the popularization of the general lighting market. We think OEM manufacturers in the automobile industry are desperately looking for opportunities to make themselves different and hope to create a brand image with lights, Dickman said. They will be the batch users of OLED technology. With this, we can increase our economic scale and then let OLED enter the general lighting market.