New trend: the LED lighting industry problem is coming!

LED lighting industry promoting 'channel is king', the meteoric rise of electric business mode, attaches great importance to industry. Business model for electricity LED era, enterprises must keep high attention. Although, at present the electric business model has not yet play a real role for the LED industry, but the trend is increasingly obvious.

according to the development speed of the industry, if the LED business in the past the inherent thinking to is obviously not enough. At present, the LED will be sure to 'traditional' marketing way and marketing combination in the form of 'innovative' according to its strategic target to develop effective marketing model.

'channel is king' is the consensus in the LED industry. But I think, although channel is very important for the enterprise, but 'channel is king' is actually 'marketing is king'. Channels including circulation channels, distributors, contact channels and electricity, etc. , in the short term, channel can play a key role to the development of enterprises, and even decisive role.

but from long-term development, the enterprise can long-term development, on the basis of its products, the enterprise can long-term operation will eventually land on its products and services. Marketing is enterprises to speed up the product to the customer on a link, almost all one hundred enterprises at home and abroad with its products or services as the key part of promotion, and emphasize is not effective channel model to help enterprises to achieve long-term stable development.

channels is important, but more important is the enterprise product quality and development technology, LED only by practice the internal strength, coupled with efficient means of channels, to achieve long-term stable development, to be broken LED lighting enterprise this cake.