In recent years, the LED semiconductor lighting industry has developed rapidly, and the demand for LED lighting products has been rising. The EU has completely banned the sale of incandescent lamps in 2012, and the United States will no longer produce and sell 60-watt and 40-watt incandescent lamps in 2014. At the same time, Canada also officially banned 75-watt and 100-watt incandescent lamps, and foreign demand was released in large quantities. Other emerging market countries, such as Thailand, Russia, Latin America and Africa, will also usher in a large-scale street lamp replacement trend in 2014. Facing the foreign lighting market, which is increasingly full of business opportunities, many domestic LED manufacturers are of great interest. Establishing a good brand in the international market has always been the goal of qinshang Optoelectronics, although it takes a certain process to establish a strong brand influence in the current fierce market competition. but at this point, the optoelectronics is still very optimistic. The Company believes that in the competitive international market, domestic LED enterprises should practice their internal skills and do the following work well. Only when the eyes are inward can they develop outward better. First, the innovation of applied technology. Focus on the research and development of LED application technology and independent innovation, successfully developed and designed non-imaging optical system with independent intellectual property rights, advanced radiator optimization software, high-efficiency and high-reliability LED Drive technology, smart treasure LED remote wireless intelligent control system, and the first guardian intelligent lighting system, it has formed its own core technology, meets various standards of LED lighting in North America, and at the same time gives customers a short-term and efficient return on investment, which is highly recognized by customers. The project involves DOT (Ministry of Communications) , Power companies, SHOPPINGMALL and other important areas. We will focus more on the conformity of products with market demand, and at the same time have the nature of innovative technologies, that is, not only providing products but also providing overall lighting solutions. Second, the innovation of business model. In 2012, qinshang launched a factory incubation plan to innovate its business model and successfully implemented it in the United States, Asia, South America and other countries. The factory incubation plan can not only settle the diligent technology in the local area, realize the localization of products, but also expand the brand awareness. at the same time, customers and their end customers can directly get regular and direct pre-sale, in-sale and after-sale services. The diligent cooperation mode has diversity and flexibility, and can be customized according to the actual needs of customers. For example, we can carry out technical cooperation, product cooperation, market cooperation, etc. Qinshang is willing to provide one-stop service for all customers. Qinshang not only sells lights, but also sells services, selling plans and selling business models. Third, product price and quality management. In the international market, price and quality should be double evaluated. When designing products and market position, the whole in each link should be considered. To carry out the idea that doing business is to make quality diligently, to make every lamp well with the attitude of making watches and clocks, to establish a strict supplier access and assessment mechanism, and to ensure the quality of supplied materials from the source. Strictly follow the quality standards in production, and keep improving in the production process. Qin has more than 160 sets of testing equipment and can carry out more than 100 testing items on products. The products have passed international and national certifications such as UL, CE, CB, CQC and CCC. In terms of price, through large-scale procurement, large-scale logistics and technical optimization, we will create products with excellent cost performance and provide customers with high-quality and cost-effective series of products. promote LED lighting products to enter a broader international market as soon as possible. Up to now, Qin has 17 years of experience in LED research and development and application, 10 years of experience in high-power LED lighting application, and has obtained 478 patents authorized by the state, of which 63 are invention patents. more than 800 thousand LED street lamps and tunnel lamp lighting mature application engineering cases, indoor lighting 1 million families happy experience, as a market-oriented Chinese LED lighting leader, I have the ability, strength and confidence to internationalize KINGSUN brand with high-quality products and lighting solutions and provide good services to more customers.