LED market competition is white-hot and 'quality technology' is firmly grasped

-4 days of 12th session of the ancient town deng bo will on October 21 ending. The light Expo is a good opportunity for merchants to climb the peak of performance at the end of the year, but many people in the industry believe that although they have moved to the new pavilion to get a good voice, they still can't hide some unsatisfactory scenes. LED is the star of the lighting industry in recent years, and it is also a step-by-step matter to enter thousands of households. However, in 2013, the LED industry seems to enter a weak state. With the accelerated development of LED industry, in recent years, traditional lighting enterprises have begun to shift their development focus to LED. There are more than 10,000 lighting enterprises registered in ancient towns. what's more, the small workshop has not been counted as no scale; There are many stores in the ancient town, and the rookies in the stores are constantly emerging. One is more luxurious and atmospheric than the other, and the competition has become white-hot. Walking on every street in the lighting capital, you will see lights everywhere. However, compared with the enthusiasm of LED manufacturers, the public has always been worried about the defects in LED technology, and the quality of products has been criticized. Modern society is developing rapidly. Modern people are obsessed with success and have a strong utilitarian heart. Just like Zhang Xiaoxin, a senior marketing expert, said that the heart is too heavy and the greed is too strong. Many enterprises only care about immediate interests, using shoddy products, inferior quality and low price to seize the market, forming the current market price wind. many companies that really want to concentrate on their products have a headache, and the market order of the industry has been disrupted. They have no rules. Standing in the market for a while does not mean standing steadily. An enterprise that does not put its attention to products in the first place will not go far and will collapse sooner or later, just like the well-known heroes. The so-called slow work, we must persevere in persistence, pragmatic attitude, maintain a proper rhythm to do products, to develop technology. In today's LED industry, there is an urgent need to settle down to make products. Lack of technical content is also a label for LED products. Gold Cup and Silver Cup are not as good as good reputation. Goodwill is the intangible asset of an enterprise and the mainstay of the enterprise. Word of mouth comes from customers, and products recognized by customers are valuable products. Ning is the leader of the market and does not fall behind. The price war has caused many companies to sacrifice their product quality to gain market share and participate in this price battle. Is it not a step by step to ruin the future of their own companies? Instead of being defeated by competitors, they were smashed by their own accumulated circumstances. Having said that, the protagonist of the light fair is still the product, they are the temptation of the merchants, even if it is marked at the exhibition. 5 yuan a LED bulb product, the focus is still the quality of the product, this is undeniable. There are many ways to make a product and stand out from the crowd. The track should start from abiding by the industry rules. To make a product, one must do it seriously and create a brand with its own characteristics. instead of choosing a quick shortcut, you will succeed.