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LED lighting three main axes: low-cost emerging market consolidation

It is understood that the output value of LED packaging market reached 14. 6 billion US dollars in 2014 and slightly increased to 15 billion US dollars in 2015, with an annual growth rate of only 3. 2. The slowdown in the growth of the LED packaging industry market and the rise of manufacturers in mainland China have brought strong competitive pressure to the market, which are also severe tests for the LED industry in 2015. As a large number of Asian manufacturers have invested in the LED industry, LED lighting has entered the Red Sea killing market in advance, and forced traditional lighting manufacturers such as Philips and Osram to make big changes in response to changes in the lighting market. While LEDinside predicts three development trends of LED lighting industry in the future, including the era of low-cost lighting, in which LED manufacturers gain cost advantages through economies of scale; LED manufacturers will actively develop emerging markets; LED industry consolidation and elimination competition continue. In the era of low-cost lighting, in order to cope with low-cost LED lighting products, LED specifications are gradually becoming standardized, especially in mainland China, LED manufacturers are carrying government subsidies, special funds and economies of scale, through the price and cost advantages, grab the low and medium market. 2015 LED lighting three main axes: low-cost emerging market integration medium-power LED has replaced high-power LED as the mainstream of the lighting market, among which 2835LED with economies of scale is especially favored by LED manufacturers in mainland China, A large amount of 2835LED production capacity has been invested one after another. In addition, thanks to the increase in the self-made ratio of various materials in mainland China and the economies of scale, the 2835 led has the advantage of low price and is suitable for alternative light source products for bulb and lamp categories. The LED lighting environment in Asian regions such as Taiwan, China, Japan and other places is fiercely competitive, so various LED lighting manufacturers are actively looking for new blue sea to enhance the profit margin. As the price of LED lighting products gradually approaches to traditional light sources, its acceptance in emerging markets is gradually increasing, and the requirements for patents in emerging markets are not too high, as well as the demographic dividend, policy support and other bullish factors, LED lighting manufacturers will have the opportunity to open the market of emerging countries in 2015. In addition, the common strategic cooperation between international LED manufacturers in 2014 will continue until 2015. Whether through shares, joint ventures or strategic alliances, they can strengthen their product competitiveness and jointly develop the market. On the other hand, in some low-and medium-level lighting markets, small and medium-sized enterprises that lack cost competitive advantages or occupy niche markets will gradually withdraw from the market.

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