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LED display small and medium-sized enterprise financing

With the development of technology and market, China's LED display industry will gradually improve in the adjustment and have a reasonable division of labor to form a new industrial pattern. In the overall industrial chain, the formation of leading enterprises in LED device production and key enterprises in display product production will redefine the division of labor between upstream and downstream industries and highlight the specialized division of labor and cooperation. 2014 is an extremely heroic year for LED display screens. How can enterprises break through themselves and base themselves on the market has become the key to development. LED display screen financing difficulties for small and medium-sized enterprises LED display screen is mostly small and medium-sized enterprises, and it is difficult for cash flow and collateral to pass the examination of bank loans. If bank funds are obtained indirectly by means of guarantee companies and small loan companies, even being forced to accept some of the bank's almost harsh requirements has undoubtedly increased the risk of financing and management. In order to maintain the operation, the enterprise can only lend money to customers and then credit the supplier on credit. Once the sales market of the enterprise is unstable or the profit margin declines, the product quality cannot meet the customer's requirements. the supplier will shake the repayment ability and credit of the enterprise. On the one hand, the goods are out of stock, and on the other hand, the company will soon collapse. Looking back at the history of the collapse of the LED display, we can find that it is not only the reason why the 100 million yuan enterprises, such as Yiguang, wish Jingguang, Haobo optoelectronics and vision, have closed down because of the triangular debt. Moderate use of financial leverage will help some enterprises lacking funds to start smoothly when the whole industry is healthy. However, in the current business environment, due to the opaque information of both the supply and demand sides, the company's lending to customers is undoubtedly using today's gamble tomorrow. With the lessons of Shenzhen Yiguang, wish Jingguang and Haobo Optoelectronics, many LED display companies are now paying attention to the financial health status and no longer blindly lending for sales performance. 2013 was an extremely heroic year for LED display screens. In this way, it is naturally inseparable from the bankruptcy of enterprises. After wishing Jingguang, vision and Haobo Optoelectronics, Shenzhen Yiguang Technology Co. , Ltd. became another closed LED display company in Shenzhen. Example is a guide for the future. Analysis of the bankruptcy of several companies, the conclusion is very similar: price war, triangular debt, product homogenization are the three main reasons for the collapse of these companies. In view of the financing difficulties of LED display screen enterprises, some enterprises, banks and government agencies have also made some attempts to feel this problem: some enterprises are preparing to establish an information sharing platform, blacklist some dishonest customers to control risks; Some banks have joined hands with B2B websites to innovate their financial models. The specific mode is as follows: as a third party, B2B industry websites that are familiar with the enterprise's operating conditions recommend small and medium-sized enterprises with loan needs, and then the bank will issue loans to enterprises according to the specific conditions of cooperation between small and medium-sized enterprises and B2B websites; In order to solve the financing problem of high-tech enterprises, the state has launched the New Third Board. LED display companies that only meet the conditions of prominent main business, sound corporate governance structure, and standardized operation can apply for listing on the New Third Board. How to break through the bottleneck to seek development and create high-quality products break through the tight encirclement LED enterprises do not have to be comprehensive and complete when making products, but must form their own style and characteristic products. Through one or two fist products, drive sales of other products. The characteristics of lighting industry even though lamps will be applied to all walks of life, different application fields have different requirements for lamps, even in the same field, the types and parameters of lamps required for different lighting requirements are also different. Therefore, if an enterprise wants to cover all types of lamps and lanterns, it is bound to disperse its concentration. It is difficult to refine a product and form its competitiveness in a certain aspect. Alibaba's successful experience is convincing. Alibaba focuses on Tmall and Taobao, two popular brands, and then expands and strengthens the market to achieve great success. After all, the important thing is that the product positioning must be accurate. Only by positioning products can we improve our market competitiveness. With the help of giants, some experts suggested that small and medium-sized enterprises can provide OEM and ODM services for large companies and brands through parasitic methods. Small and medium-sized enterprises can strengthen their supporting capabilities, strive for orders from large enterprises, rely on big trees to develop, seek umbrellas, stabilize sales performance, and ensure survival in the melee. Of course, the leverage of LED enterprises does not only point to big brands and large enterprises. In fact, it has its own advantages in terms of products, channels or technologies, and innovation capabilities. It is also a good choice for enterprises that can complement themselves or achieve strong alliances as strategic partners. If the two sides complement each other and reach a consensus, such cooperation will have room for development. Focus on the integration of talents the Central Economic Work Conference held at the end of 2012 proposed to resolve the contradiction of overcapacity as the focus of next year. it is proposed to focus on industries such as automobiles, steel, electronic information, medicine, and agricultural industrialization to promote mergers and acquisitions. In 2013, there have been many mergers and acquisitions in the LED industry. Therefore, the industrial integration in 2014 will surely expand. It should be pointed out that in the merger and reorganization, the alliance between several large enterprises has accelerated the trend of merger and integration of the industry. Eliminating and merging backward production capacity, eliminating the market environment, and forming several leading enterprises with domestic and international competitiveness are the inevitable trend of future industrial development. In the market where thousands of companies compete, they all test the courage and strength of an enterprise. Only by constantly paying attention to talent accumulation, creating a good research and development environment, and constantly making their products better and stronger, can an enterprise resist being defeated by other competitors, and continuously develop, consolidate and strengthen in its own product field and market.

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