Lamps and lanterns sell five keywords 2010 lamps and lanterns industry trends

Stores of lamps and lanterns is a platform, a bearing producers, distributors, customers, logistics business aspects of trading platform, a platform of gathered information flow, cash flow, logistics, flow. Berth, rent, advertising, transportation, products, management mode and other important words form the lamps and lanterns stores keywords.

1, the increase or decrease in the rent?

in 2009, for more than 10 domestic lighting dealer stores rent is a thorn in the heart. In many of the dealer complaints, stores rent still like sesame flowering, climbing. Especially by the end of the year, businesses a inventory, worse than in previous years, a lot of business, but a lot higher than that of rental fees. In Beijing, many merchants for outlets rent and there is no consensus from the market, is put individual businesses is as to leave the embarrassing situation. Price increases in the merchants created quite a stir.

of course, also has the market situation of lamps and lanterns, fully considering the actual situation of the merchants, reduce the rent of market traders, to relieve the pressure on retailers to fight the crisis. Dragon lighting city in heilongjiang province is one of the representative. It is reported, in December 2008, dragon lighting city rental prices lower, negative on the first floor from 60 yuan/square meters, have fallen to 20 yuan/square meters, and second, the third floor is the lower 20 yuan/square meters, down time tentatively for five months. Review

in 2010, at the beginning of the macroeconomic environment, under the condition of recovery stores how to adjust the rent level, merchants has a close relationship with the survival of death. Therefore, stores rent is rising or turn down, is a big hot this year.

2, how to deal with the relationship between the big shop dealers?

after years of development, China lighting lighting dealer's strength is becoming more and more big, the size of the stores more than 1000 square meters of dealers, and even some shops have been dominated by a few giant dealers. Stores across the country in 2009, the strength of dealers set up shop face bigger and bigger. Such as the Oriental shopping mall and hefei jinpeng and bright room Shared by the east side the position of a layer of floor more than 3000 square meters; In the third phase of jiujiang city of jiangxi province in east China market, jiujiang modern lighting, jiujiang huatai Las Vegas sun lighting lamp act the role ofing, jiujiang, jiujiang lamp lighting set to be stores four big giant, occupies the entire store half of the area. Review

as the saying goes, shop QiKe, the big stores. Between stores and dealers, in fact, there is the same problem. With the rise of more and more how much store, popular with both in the stores, and increased power when negotiating with stores. Stores how to deal with the relationship between the big shop dealers, is one of the 2010 stores need to consider the problems.

3 chain road, do you want to go?

do gome, suning chain management institutions, is the domestic lighting distributor has been in the pursuit of dreams. Although encountered many difficulties, there are more and more businesses choose the way of chain operation. But, for lamps and lanterns of stores, on the way of chain is slow. Jintai into the market of lamps and lanterns of zhengzhou in henan province opened several stores, with the same golden seahorse group brand and capital advantages in the domestic lighting industry layout of chain stores, these are all 2009 stores of lamps and lanterns has left us precious treasure. Review

today, along with some brand stores, the growth of their urgent need to expand the survival and development of new space. Named, mergers and acquisitions, in the management team, franchise chain & amp; 白马王子; Store chain, there are many roads, who can innovation and development, the breakthrough now sells strict geographical boundaries, between organizations nationwide stores alliance? In 2010, remains to be seen.

4, how to support businesses to promote sales?

in 2010, the macro economy has started to recover. In this case, as the stores of lamps and lanterns, how to help businesses through the boost sales, as one of the major stores of lamps and lanterns review

in 2010, the macro economy has started to recover. In this case, as the stores of lamps and lanterns, how to help businesses through the boost sales, as one of the major stores of lamps and lanterns. In addition to various forms of promotion and propaganda way, stores should reduce the apportionment for merchants to various? Should actively guide merchants initiative? A lot at ordinary times did not show out the contradiction, possibly in difficult economic broke out in 2009. To this, each big stores of lamps and lanterns is ready?

5, how to resist the new power?

the Yangtze river after the waves steady, before the wave stranded on the beach. Although many stores still old and grow stronger, but they still impacted by the forces of the newborn. A new power is emerging around the store. Another kind of power is growing dealer, their independence from the specialty stores, its own appearance, with various professional market compete, lamp, such as chongqing, zhejiang co-sponsored by lighting is the typical representative. Review

in 2010, whether to have more new powers rise? Due to some investors will be 'bargain-hunters', and the charm of commercial real estate is still leading the housing estate, 4 trillion investment in the country, we can believe that 2010 new forces will bring more surprises.