2015 1- Ranking of LED lighting brands and products in Baidu hot search in August

Baidu Index, which is well known and used by most professionals, is used to reflect the network exposure rate and user attention of keywords in the past period of time. It has become an important basis for many enterprises' marketing decisions since its release. Today, let's take a look at Baidu Index, look at some keyword searches on the lighting hot search list, and analyze the user's needs and the user's attention to lighting. Hot search list on lighting: several old lighting enterprises occupy the top three, check out 2015 1- In the hot search list of lighting in August, NVC Lighting, Foshan Lighting, Opal lighting, sunshine lighting, LED lighting, etc. occupied the top five. Among them, lighting design occupies 7th place, lighting lamp ranks 11th place and lighting ranks 14th place. 2015 1-The hot search list presented by Baidu Index in August. Among the rising search terms, lighting and lighting, although lagging behind in the current search list, have become rising search terms at a rate of 334. Editor's summary: the well-known lighting brand enterprises have a good reputation among netizens. Perhaps it can also be explained that consumers pay more attention to brands when buying lighting products, and brands become an important determinant that affects consumers' purchase of products. And now, with the improvement of people's living standards, the attention to lighting and lighting is getting higher and higher. 2011- On 2015, the analysis of the thermal search degree of lamps and lighting was 2011- Current search for lighting in 2015. From 2011- According to the search situation of lighting in 2015, it can be seen that except for some special situations with unusually high altitude, the search for lighting by users is basically stable. Its search weight index is basically 230-Between 576. 2011-On 2015, the current search for lights. From 2011- In 2015, regarding the search for lights, we can see that users' search for lights keywords has gradually shown an obvious increasing trend. Its index gradually increased from an average of about 1078 to an average of about 1779. Editor's summary: In order to see the Exponential response, we also used other keywords in 2011-The search situation in 2015 is compared. We found that the key to users' preference for life, such as eating and lighting, is the obvious increase in the degree of searching, and the key words for education, which were relatively flat in the past, increased significantly in 2015. However, the search for fashion has always maintained a high index state and has been in a search index state of more than 2000. Perhaps it can be explained that with the improvement of people's lives, more and more people begin to pay attention to the outline of the quality of life and have more requirements for lamps. Note: Baidu Index, which has been used by many monitoring personnel to provide reference data, has also been controversial about whether its data are official and fair. However, I believe that such data can also provide some reference and reference for the industry that continues to urgently need consumer psychology and user needs.