LED lighting: WeChat shop is coming

For those enterprises that have not yet entered or even approached e-commerce, you have to listen to the advice: even if you are familiar with it and make some popularity, you have to blend in and benefit a lot. Hurry up and whip, act, the meat may not be eaten, the bones should still be there, and if it is not good, you can drink soup. The economy is cold, the national economy is cold, the lighting industry is bad, the Earth is still the Earth, people are still those people, why is the economy so cold this summer? To find out, despite the hot sun, the newspaper's commissioners across the country are still shuttling through the major stores, internal and external troubles, making the stores sigh or sigh, especially the rising e-commerce, when it comes to it, the store hates itching. When it comes to e-commerce, it seems that everyone is already familiar with it. Ma Yun Ali is even more like the ear, but really asked, What is e-commerce? In lighting companies, who is doing e-commerce, who is the power of electricity business? At this time, everyone may face each other. Open Taobao and search for lighting. You will see thousands of shops, ceiling lamps, crystal lamps, desk lamps, spotlights, etc. , dazzling, opal, Rex, Philips and other brands are also very common, but take a closer look, is it really Opal selling lights? Is NVC really running an online store? Those names that you can't remember, and Baidu can't know the meaning of the store, are they really selling op, Rex and Philips? I don't think it is known not only as a buyer, but even op people may not be able to identify the authenticity at a glance in this mixed network. The sweat of the Resident Commissioner is not white. In fact, most of these online stores are not running lights. Maybe he or she does not know the technical content of the ceiling lamp, but this does not prevent them from doing business online. After all, the network is invisible, because there are Baidu, the buyer's pediatric problems, just the so-called customer service click the mouse, copy and paste, you can get through. Sitting in a room of a few square meters, a bed, a table, a chair, and a computer, an online store was born. The goods are supplied by the manufacturer and sent by the logistics. All the owner has to do is blow the air conditioner, click the mouse, make a few calls, OK, everything depends on whether you will decorate the store, will it kill the buyer who can't see it. This is actually the true face of most lighting and lighting e-commerce companies. At the sight of this, some marketing experts shouted anxiously: the Internet era is coming, dealers can no longer sit still, and the network marketing field of the lighting industry is still in the primary stage of horse racing and enclosure, in the future, there will be more companies involved, and the future is limitless. According to the double eleven data last year, the sales of lighting brands such as OPU lighting, Ordo and Zhou minghanyuan all exceeded 10 million mark; The marketing experts are giving advice, but most of the dealers are unmoved. The traditional Chinese are still traditional. Everyone believes that it is more reliable to open a visible and tangible store and chat with people face to face. At this point, the electric business community once again came to the explosion news: WeChat shop came. Through the interface, goods can be added in batches to realize the rapid opening of stores. Millions of WeChat stores are opened at once, without room, electricity, water and tax, how good is it? For enterprises that have not yet entered e-commerce, it is really worse. This is not miserable. For those who have not yet approached e-commerce, it may mean that they do not know how to die. Shopping malls are like battlefields. No one knows how to fight this battle in modern wars. Sun Tzu's Art of War and thirty-six plans are still useful in personnel battles in administrative organs, in the Internet era, positioning fixed-point minutes makes you die unclear. Those LED lighting companies that have not yet entered or even approached e-commerce, you listen to the sentence: even if you are familiar with the face, create some popularity, you have to mix and mix, and benefit a lot. Hurry up and whip, act, the meat may not be eaten, the bones should still be there, and if it is not good, you can drink soup.