The modernization of supermarket lighting is neck and neck with commodity marketing technologies. Because proper lighting can make the goods more attractive, increase customer purchase desire. Supermarkets use lights there are basically three kinds, namely basic lighting, secondary lights and light atmosphere. Basic lighting
this is to belong to basic lighting lighting in the store. In the external, used in the shop window lighting lighting lighting, shop rim light to illuminate the pavement, and the ceiling lights; Internally, basic lighting and safe passage designator light, etc.
basic lights can be a fluorescent lamp, incandescent lamp or LED lamp, also can be direct or indirect lighting lamps and lanterns, the main store types, display and sale of products such as the specific circumstances, such as bakery need indirect illumination lights, stressed out bread and all kinds of cakes and soft brown color.
secondary light secondary lighting has basic lights can't complete, to do some special performance function. Secondary lights can be used in a spotlight and floodlight, is mainly used to strengthen the window lighting, shelves, containers and goods to be more bright, cause the attention of the customer. This kind of illumination light, already have the function of the sale of goods. Secondary light mainly includes the following two types of shot lights
the
is down from the ceiling light irradiation. It can effectively to illuminate the counter above a certain position, the position to choose the right, in order to avoid the glass case or counter top of reflected light stimulation to the eyes of your customers. Under the effect of shoot the light, can be done with metal halide lamp.
showcase lighting
is mainly used to overcome the glass case and glass sliding door glare phenomena caused by reflected light. Cabinet lights easily hidden, in addition to strong light, can also be up illuminate, highlight the outline of goods. Could also be used to lighting the top of the wall, resulting in a comfortable atmosphere. Secondary light function is mainly to help customers judgment and more goods, so that he made the best choice for goods, as well as to the salesman quickly and effectively take goods to the customer need. Lights atmosphere
mood lighting can eliminate the shadow, in the special display to create different effects, it can illuminate goods not only, also can be used to direct illuminate the walls, build atmosphere. People can direct illuminate model, and even can be used to illuminate model advertising panel with goods. Mood lighting and display personnel relationship is the most direct.
in the window, lighting can add atmosphere with filter, produce a variety of colors of light, cause the effect of the drama sexual; Atmosphere in the store, lighting can make goods display has more features, mood lighting for led brightness requirements.
the dramatic effect has been obtained by atmosphere light display range, needs to solve two problems, namely the tone and color. Store display lights, mostly from top or side. Because light from down to up illuminate, easy to display device or blocked by goods, and form the shadow. As to a side light, is suitable for furniture on display.
if improper lighting arrangement, can produce glare due to reflection, to stimulate the customer's eyes, make the customer produces hate and leave. So, when arranging the spotlight, down light Angle, not more than 45 °, if less than 45 ° still have glare, can be in the light bulb foot device shade or hundred pages of shutters, lamplight illuminate Angle control.
the lights in the commodity display again stressed the importance of too much. Lighting effect is very big, some super market should be keen on the problem, often improve on lighting technique, make the window display and indoor display constantly updated.
Bober
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