Lighting factory lighting 'price' moves toward 'sex price' What can lighting companies use to conquer consumers?

As far as the current lighting industry is concerned, the market has become a red sea. The lighting companies tumbling in this sea have moved from the initial price war to the cost-effective war. Some consumers believe that the price-performance ratio refers to the purchase of high-quality and inexpensive low-end products, but more consumers say that they agree that the price-performance ratio refers to the enjoyment of higher value than the price paid when purchasing the product. . Lighting factory lighting focuses on lighting brands, mobile lighting vehicles, explosion-proof lamps, and explosion-proof flashlights.


'Price' moves towards 'sex price' What do lighting companies use to conquer consumers?


The so-called high cost performance does not mean that the product can only reduce the price again and again, but it indicates that the product will develop in the direction of high quality and high added value. Looking at the consumer market, although 'attractive' prices can attract consumers' attention, the products that can really get consumers' favorites are high-quality products that are cost-effective.


For lighting products, high cost performance is mainly reflected in product quality and corporate services. At the same time, many people in the industry pointed out that in the fierce market competition, companies only provide 'value for money' products, which can no longer become a weapon for them to occupy the market. Only by providing 'value for money' products can they shine. . Industry insiders say that to improve the cost-effectiveness of products, one can start with ensuring product quality and improving service quality. //./





Ensure product quality. Lighting factory lighting focuses on lighting brands, mobile lighting vehicles, explosion-proof lamps, and explosion-proof flashlights.


Product quality is the foundation for a company to survive. This is even more important for lighting companies, because lamps are different from fast-moving consumer goods, and they usually take a long time to replace. For consumers, the first consideration when purchasing lamps is the quality of the product. The high quality of cost-effective products is the most important factor. To create the most cost-effective lamps should become the ** mission of the lamps enterprise. Only by ensuring the quality of the products can the lighting companies win the long-term favor of consumers in the fierce market competition, and can also gain a larger share in the torrent of market development. Lighting factory lighting 'price' moves towards 'performance price' What lighting companies use to conquer consumers Lighting factory lighting 'price' moves to 'performance price' What lighting companies use to conquer consumers Lighting factory lighting 'price' moves to 'performance price' Lighting companies take What to conquer consumers? Lighting factory lighting 'price' to 'price' What lighting companies use to conquer consumers Lighting factory lighting 'price' to 'price' what lighting companies to conquer consumers


Ensure first-class service. Lighting factory lighting focuses on lighting brands, mobile lighting vehicles, explosion-proof lamps, and explosion-proof flashlights.


The cost-effectiveness of the company must not only ensure the quality of products, but also need to provide consumers with first-class services. According to surveys by relevant agencies,% of consumers would prefer to consider the service quality of the company when purchasing lamps. It can be seen that service is also an important factor affecting the development of enterprises. Consumer Ms. Chen said, 'I once bought windows in a certain brand store. At that time, I said that they would be delivered and installed free of charge. However, the installers who sent it to me asked me for the installation fee. I said that I would not install them if I didn’t pay for them. Yes. At that time, I was really angry.... The similar phenomenon is not only Miss Chen, but also some consumers in the market are not satisfied with the manufacturer’s after-sales service. Therefore, for lighting companies, it is necessary to provide and ensure And other services are also one of the powerful means for companies to occupy the market. Many industry experts say that product quality and service are just the basis. If companies want to provide cost-effective products, they also need to ensure that prices are reasonable. Lighting factory lighting focuses on lighting brands and mobile lighting vehicles Explosion-proof lamps, explosion-proof flashlights are directly supplied by the manufacturer


In general, only companies that integrate product quality and first-class services can receive long-term favor from market consumers. Therefore, in the future market competition, strengthening product quality and after-sales service guarantees will become the first problem for lighting companies to solve.