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LED opens up new areas of lighting applications

by:ALLTOP      2020-02-29
As a new type of lighting source, LED not only brings new choices to the lighting market, but also opens up a new field of lighting application. Driven by the concept of energy conservation and environmental protection, a great change in the lighting industry is underway. As the leading role of LED, how has its market penetration rate changed dramatically over the years? Incandescent lamp delisting LED lighting began to shine new light source lighting products are constantly being updated driven by innovative technologies. From incandescent lamps to energy-saving lamps, halogen lamps to LED lamps, lighting products can realize energy-saving upgrades, the comfort level is also better improved, and the lighting effect is more diversified. The general lighting market is a large market with a market capacity comparable to that of smart phones, and is in a process of rapid growth. In the general lighting market structure, the proportion of energy-saving lamps and incandescent lamps is almost the same, both at the level of more than 40, but the trend of incandescent lamps is downward. With the further implementation of the policies prohibiting the sale of incandescent lamps in various countries, the proportion of energy-saving lamps and LED lighting will become larger and larger. LED lighting accounts for 2-2 of all installed lighting products-3. However, according to the data in 2012, LED lighting has accounted for of the newly sold products. As a major producer, China's export ratio is even higher. Compared with the European and American markets, the emerging market's short-selling and high value-added products are outstanding. The 'China LED lighting export quarterly report' shows that the category structure of lighting products occupying the market in Europe, the United States and Japan is quite concentrated, with bulb lamps, spotlights, tube lamps, downlights, light bars and interior decoration lamps occupying the mainstream, these types of lighting products account for more than 50 in all markets. Due to the large demand, open market, numerous manufacturers, fierce competition and close price transparency of these lighting products, the prices of Chinese enterprises are basically pressed to zero when negotiating with foreign buyers, with low profit margins. Compared with European and American markets, the local LED industry in emerging market countries is usually not mature, which provides conditions for direct investment and export of Chinese enterprises. Judging from the industrial chain, the vast majority of lighting enterprises in the lower reaches of our country are mostly European, American and Japanese factories, and the export form is usually OEM, which makes it difficult to establish its own independent brand in the international market. Most of the manufacturers that cut into the supply chain of international manufacturers are sunshine, lidexin, Shanghai Qiangling, Shenzhen Weiwei and other large enterprises. Most of the small and medium-sized enterprises are small orders and scattered orders (The amount does not exceed 30 thousand US dollars), Export unlicensed or White brand products. According to the preliminary statistics of CSAResearch, the orders of more than 80 Chinese exports to the United States are all less than 30 thousand dollars, while the orders of 90 Chinese exports to the European Union are all less than 30 thousand dollars. At the same time, even if you cut into the international supply chain, Chinese companies face few opportunities. If the export of LED lighting products in China is compared to the ecological food chain, although the domestic foreign-funded enterprises are not at the top of the food chain, they are also carnivores, and they occupy most of the profits of China's exports to Europe, the United States and Japan. According to statistical analysis, in the first half of 2014, there were 4308 foreign-funded enterprises in China's exports to the United States, accounting for of the total exports; The EU export in 11. 5 of the foreign-funded enterprises, exports accounted for 21. Share of 3; In the Japanese market, the subsidiaries of several Japanese companies such as Panasonic, Endu, Toshiba, Koizumi lighting and Roma electronics accounted for 62 of China's exports to Japan in the first half of 2014. If Samsung and Qiangling are added, they account for about 70%. The Japanese market has few opportunities for domestic private enterprises, especially small and medium-sized enterprises. The overseas market is mature, the domestic market has huge potential, and the overseas market is broader at this stage than the market is being popularized. LED penetration rate is rapidly increasing in the market. According to market research estimates, the output value of LED lighting market in 2014 was 35. 3 billion US dollars, up from 2013. 8. LED lighting penetration rate will also increase to 32 in 2014. 7. The penetration rates of widely used bulb lamps and lamps are 20 and 15 respectively. In 2012, the penetration rate of LED lighting was less than 3, while in 2013, the penetration rate increased to 6, and the industry has entered a period of rapid growth after an introduction period; On the other hand, overseas markets have also given Chinese companies opportunities. The General Administration of Customs estimates that the export growth rate of LED lighting products in the fourth quarter of 2013 will be above 80. The scale of commercial and civil lighting market will exceed 160 billion yuan for the first time in 2014, and is expected to reach yuan in 2015, with a compound growth rate of about 60 in the next two years. In the LED lighting market, the penetration rate of the civil market has been low due to higher prices. With the improvement of LED lighting technology and the continuous decline of prices, governments of various countries have successively issued favorable policies such as banning incandescent lamps, and the high-profile civilian market has really opened its doors to welcome the arrival of the LED era. According to Foreign UBS Securities, the demand for LED lighting will increase by 60% in 2014, of which household lighting will grow by 90% next year, far higher than commercial 37 and industrial 57. It is estimated that the demand for LED chips will grow by 25. In addition, LED has vigorously developed emerging markets, including not only the BRICS markets represented by Russia, India and Brazil, but also the Southeast markets represented by Malaysia, Indonesia and Singapore, it also includes the United Arab Emirates, Israel, Saudi Arabia, Turkey, the Middle East that links Asia and Europe, and even Latin America represented by Mexico and Chile, africa represented by Nigeria and Somalia and eastern Europe represented by Latvia and Lithuania have traces of LED lighting enterprises in China.
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