LED lighting enterprises need more calm and positioning

At present, the competition in the LED lighting industry is fierce, and there are many enterprises that are eager to achieve success and seek perfection. In my opinion, in the current industry environment, enterprises need to be more calm, and only when they are calm can they make a decision. At the same time, I have always believed that what LED lighting needs more is not integration, but subdivision, not transformation, but positioning. Enterprises must be differentiated, and manufacturers may be manufacturers. They don't have to think about engineering and business platforms. Everyone can do their own expertise and they may succeed. Now, there are many other industries, such as Alibaba, Xiaomi, Jingdong, etc. , they choose to enter LED lighting, which is a very good phenomenon, indicating that this industry is still promising. The lighting industry needs a platform in the future. We now have engineers, distributors and media, but we don't have a platform. In the future, the development of enterprises must enter e-commerce. Although some people in the lighting industry have the courage and funds to do these things, they may lack experience in this area. If we regard anyone as a competitive relationship, I can't live if he comes, then this matter is troublesome. In the future, manufacturers may open stores not to sell things, but to experience. The physical platform is not competition, but only for the healthy development of enterprises. Therefore, I think that enterprises need more Positioning. First, they need to know what they can do. If they feel that they are unable to make a platform, it is better to make products honestly. There are now more than 20 thousand LED lighting companies, and it may be 20 thousand in ten years, but the division of labor is different. Some people don't make it, and many other products are made by professional manufacturers. Just like the mobile phone industry, there are thousands of mobile phone manufacturers, but there are only a few brands, and the others serve these. This industry needs everyone to be calm and calm. In fact, competition is not so terrible. The positioning is fixed. Don't think that nothing can be done.